MALAYSIA’S Kuala Lumpur Convention Centre is seeing a strong performance during the final stretch of the year, with repeat events making up 76 per cent of the total 21 event count.
These 21 medium to large-size events between October and December are expected to draw 538,000 attendees.
Of the 16 recurring events, 10 have had five editions or more at the venue. They include PIKOM PC Fair, which has held 28 shows at Kuala Lumpur Convention Centre since 2005; Malaysia International Jewellery Festival and UK Education which have both supported the venue for a decade; and HOMEDEC Part 1, HOMEDEC Part 2 and Malaysia Institute of Accountants Conference which have been hosted at the centre since 2006.
Other repeat events include International Greentech & Eco Products Exhibition & Conference, International Baby Expo, Starproperty.my Fair and Facon Education Fair.
General manager, Alan Pryor, said: “The loyalty afforded to us by our clients since opening has been second to none.
“And as we prepare to celebrate 10 years in the business come 2015, we look forward to (marking) the milestone with clients and stakeholders who have contributed directly and indirectly to our growth and success.”
Towards this end, Kuala Lumpur Convention Centre has plans for several marketing and promotional packages such as discounts on ancillary charges for day conference packages, complimentary mocktails for banquets and Exhibition Loyalty Value-Add Programme tier upgrades to reward clients for their continued patronage.
