Beyond Asia: Cyprus Tourism Organisation, Vegas Food Expo, and Messe München

Here’s TTGmice’s weekly round up of MICE developments outside of Asia.

An aerial view of Limassol, a city on the southern coast of Cyprus

Cyprus Tourism Organisation launches MICE-focused schemes
The Cyprus Tourism Organisation (CTO) is offering four new financial incentives for conferences and business-related activities held on the island – or those involved in bringing business events to the island.

Each scheme is tailored to specific groups. One, for instance, is built for non-governmental, non-profit organisations/associations and higher and tertiary academic bodies and institutions (for conferences and meetings), and licensed tourism and travel offices and companies.

The incentive schemes and the specific criteria for each are available here.

Vegas Food Expo has a new location
In 2018, the Vegas Food Expo will be moved to Westgate Las Vegas Resort & Casino’s 3,000m2 Paradise Center North. The show will take place from April 15-16, and the event is a by-invite-only American food tradeshow that aims to help small, emerging food producers, and connect with retailers, distributors, and restaurants. The show first debuted in March this year.

Messe München expands portfolio in Africa
Messe München has purchased Lab Africa, the only laboratory and analytics fair in South Africa, which will become part of the Analytica exhibition network.

The first edition of Lab Africa, under the Munich organisers, will take place in 2019 in Johannesburg. In 2017, 109 exhibitors showcased their services and products to 1,698 trade visitors from 12 countries.

This latest acquisition adds to Messe München’s portfolio of exhibitions which include Bauma Conexpo Africa, Ifat Africa and Food & Drink Technology Africa.

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