Malaysia wins hosting rights for medical congress

Malaysia will welcome the World Congress for Endoscopic Surgery of the Skull Base and Brain from June 10-13, 2020, marking the first time the world congress will be held outside of the US and Europe.

Shangri-la Hotel Kuala Lumpur is chosen as the congress venue; pictured here is the Grand Ballroom

With the rise in specialised medical research in Malaysia gaining traction, over 900 delegates from around the world and locally are scheduled to attend the four-day congress at Shangri-la Hotel Kuala Lumpur.

“With over 900 delegates set to attend the congress and generate an estimated economic impact of RM8.7 million (US$2.1 million), the congress will further strengthen our credibility as a knowledge and creative hub,” said Zulkefli Sharif, CEO of MyCEB, an agency under the Ministry of Tourism and Culture Malaysia.

A legacy of successful medical-based business events in Malaysia has been hailed as the prime reason for the winning bid put forward by Malaysia Convention & Exhibition Bureau (MyCEB), in strategic partnership with the local organiser, the Malaysian Society of Otorhinolaryngologists Head and Neck Surgeons.

The congress will act as a platform for delegates to network and identify new medical trends and breakthroughs, while the show’s conference programme also helps to provide a holistic and comprehensive view of the latest technologies, issues and opportunities in the sector.

The hosting of this event will also further strengthen the country’s aspiration to become a knowledge and creative hub by 2020. In 2016, the medical sector has attracted a record number of 10,532 delegates to the country.

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