AIM Group International has appointed Annalisa Ponchia as director of innovation and customer experience, a newly-established position in the company.
In this role, Ponchia has been tasked to drive innovation across all the companyâ€™s functions and raise the added value offered to clients.
Ponchia has organised conferences and events around the globe, and has more than 30 years of international experience in events and association management.
As CEO of the European Society for Organ Transplantation (ESOT) for more than 12 years, she worked closely with the Society to develop and deliver its strategic vision, including partnership projects with the Pharmaceutical Industry, fundraising activities, marketing and communication.
Working with the ESOT Board and team, she also organised all their scientific and education events, including the biennial Congress (which regularly attracts over 4,000 attendees), where she created innovative new formats, leveraged emerging technologies and learning techniques.
Prior to this, Ponchia had 10 yearsâ€™ experience running her own PCO company that specialised in medical meetings.
Ponchia is a certified meeting professional, with CMP and CMM designations, and she is Board member of industry associations such as AC Forum, PCMA EMEA and the IPCAA Compliance Task Force, and is active as a speaker at numerous association and industry events.