CWT simplifies meeting management with new app

CARLSON Wagonlit Travel (CWT) has launched a new meeting management app to help clients with their small and medium-sized meetings.

Called Meet by CWT M&E, the app will serve planners and attendees, and provide information such as meeting details and agenda, and delegates’ contact details to faciliate communication and networking.

Speaking to TTGmice e-Weekly, Pernilla Andrén, senior director, CWT Meetings & Events, Nordic countries, said: “We found that many event apps were aimed at larger meetings, and involve a large investment so our new app is designed to manage small to mid-sized meetings cost-efficiently.

“With our app, companies have all the information they need to manage meetings whether internal and external, in one place and at their fingertips.”

According to Andrén, there will be a “small cost” for companies who use the app, but it will be free for all users to download and use.

The app was first piloted in the Nordic region with six events thus far, and Andrén said the feedback so far has been positive.

She said: “The app’s feedback button is one of its key functionalities. It encourages users to suggest tools and services we can add to the app in future releases to make it even more relevant. We are looking forward to hearing more from our users in the coming months.”

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