• The Centre's van den Broecke appointed to PCMA board

    The Centre's van den Broecke appointed to PCMA board

    Kuala Lumpur, May 16, 2017

    The Kuala Lumpur Convention Centre’s (the Centre) director of sales & marketing, Angeline van den Broecke, has been appointed to the Professional Convention Management Association’s (PCMA) Asia-Pacific Advisory Board.

    Van den Broecke commented: “The formation of the regional board provides the perfect platform for us to generate greater exposure and awareness of Asia-Pacific’s advancement as an important player in the global meetings industry and with this growth comes the need for access to education and professional development programmes that can strengthen the capacity of associations, bureaux, venues and more broadly, the business events industry supply chain. We see this advancement as an important part of conveying the value of the business events and this will in turn also benefit Malaysia and the Centre.”

    Angeline van den Broecke

    According to PCMA’s chief operating officer, Sherrif Karamat: “The establishment of our new European, Middle East and Africa (EMEA) and the Asia-Pacific, Regional Advisory Boards is a signal of our intent to become the predominant global association for the business events industry.”

    He added: “We believe our advisory boards will help us refine our regional strategies and are very confident that the chosen members will guide us in our rollout of educational products and services that will benefit the business events industry.”