CWT has rolled out an upgraded version of its airfare optimisation service, which is powered by Wenrix, a travel technology company providing artificial intelligence (AI) and advanced analytics solutions.
The new platform uses enhanced AI and machine learning models and extends the window during which prices can be optimised, helping customers secure even lower airfares.
Integrated into all of CWT’s booking channels, the solution predicts changes in air ticket prices. It then automatically rebooks existing flight reservations if it identifies an opportunity to achieve savings, factoring in any change and cancellation fees and ensuring compliance with airlines’ fare rules and regulations. CWT’s dedicated price optimisation team also makes sure that every savings alert yields net savings without compromising the traveller experience.
“Our price optimisation service is one of the simplest ways for our customers to save on their air spend,” said Erica Antony, CWT’s chief product officer. “It’s a turnkey solution that has minimal set-up and maintenance requirements and doesn’t cause any disruption to travellers…”
In 2023, CWT commenced a pilot with select customers in the US and Europe. Some of these early adopters have seen their savings increase by as much as double compared to when they were using the previous version. The upgraded solution is now available to all customers in 12 countries and will be rolled out in additional markets in the coming months.
