Case Studies

Going the extra mile

Business Events Sydney pushes the experiential envelope with a fam trip that marries creativity with customisation.

Forging ahead amid uncertainty

The ongoing protest and social unrest in Hong Kong did not put a damper on Cosmoprof Asia and Cosmopack Asia, and the joint events were considered a success thanks to the team's resilience. 

Breaking with tradition

To highlight the growing demand for unique event experiences, Penang Convention & Exhibition Bureau chooses to launch its global campaign in an unconventional venue.

Making tradition new again

Tasked to host the inaugural Skift Forum Asia, Resorts World Sentosa channelled Singapore’s charms through tailored dining and thematic décor.

Visa’s own playground

Visa Worldwide ups the game for its Asia Pacific Leadership Meeting by buying out a hotel and turning it into private party grounds.

Smells like team spirit

TTG Asia Media heads to Mauritius for a fun teambuilding programme that showcased the destination’s key attractions

A splendid run in the park

AIA discovers that plenty of good comes out of building a private sports event for staff and special guests on top of a public race

Green becomes the new gold

Despite the various challenges, Marina Bay Sands manages to successfully pull off their largest environmentally-friendly event for Schneider Electric

Making new tech work well

AIQ softens its resistance to new technology at RetailEX ASEAN by investing in pre-show communications and providing onsite demonstrations.

Pushing all the right buttons

The inaugural Industrial Transformation Asia-Pacific (ITAP) presents the latest technologies and solutions to enhance competitiveness – alongside a creative way to plan and run a tradeshow.