On January 13, 2025, Sarawak hosted an exclusive preview of LEGACY360 – Business Events for a Sustainable Future, South-east Asia’s first homegrown forum dedicated to the education, advocacy, and advancement of business event legacies.
Designed to amplify the conversation around business events as enablers of economic, social, and environmental transformation, LEGACY360 aligns with Business Events Sarawak’s (BESarawak) mission to integrate meaningful legacies into Malaysia’s business events landscape.
The preview event provided a glimpse into the main forum scheduled for September 2025, which will feature a two-day programme with interactive workshops and dialogues.
During the preview, there was a panel discussion titled Business Events for a Sustainable Future. During the panel, Hii Chang Kee, deputy state secretary (operations) and deputy chairman of BESarawak shared the Sarawak government’s plans for business events and how legacy practices are supporting government goals. Meanwhile, Amelia Roziman, CEO of BESarawak, provided an update on the final year of the Legacy Impact Master Action Plan 2023-2025.
M Gandhi, president of the Malaysian Association of Convention & Exhibition Organisers & Suppliers (MACEOS) and founder/chairman of Bumiati Holdings, then spoke about MACEOS’ plans and offered practical insights into how entrepreneurs can balance economic growth and social impact. Lastly, Jane Vong-Holmes, senior manager – Asia of GainingEdge, offered her knowledge on legacies around the world and how talent recruitment and retention is also an important aspect of sustainability.
The preview also showcased several key initiatives.
Created by BESarawak and Universiti Malaysia Sarawak, AI.LEGACY is the world’s first system for monitoring, measuring, and reporting business event legacies. This artificial intelligence-powered system will guide event planners towards creating tangible and measurable outcomes.
The rebranded Anak Sarawak Awards, now known as Borneo Inspires Legacies Awards, aims to inspire others to contribute to stronger, more resilient legacies. This award programme is open to participants from around the world.
Finally, the Tribe Legacy Sarawak Campaign 2025 was highlighted. The campaign, with its Driving Impact Together brand promise, emphasises the power of individual actions and small-scale impacts to drive significant change. The new I AM LEGACY movement encourages everyone to contribute to a more sustainable future.
The LEGACY360 – Business Events for a Sustainable Future forum also recognised nine long-service members of BESarawak, acknowledging their significant contributions to the organisation.
As Sarawak strives to become the legacy capital of business events in Malaysia and Borneo by 2030, LEGACY360 will serve as a pivotal platform to drive this vision forward.
