Neil Brownlee, head of business events at VisitScotland, has been inaugurated as the 2025 chair of PCMA at Convening Leaders, which took place in Houston from January 12-15, 2025.
He assumes the role of chair from PCMA immediate past chair Leonard Hoops, president and CEO at Visit Indy. Brownlee is also the first non-North American to fill this role.

Brownlee, who has a wealth of experience gleaned from his over 35 years’ experience in the international hospitality and business events industry, was sworn in alongside chair-elect Kelly Ricker, chief operating officer, Global Technology Industry Association.
Brownlee and Ricker will work together over this coming year alongside PCMA’s Board of Directors and Trustees, to continue promoting business events as catalysts for positive global economic and social transformation and to gain wider recognition and understanding of the industry.









