Wharf Hotels has announced the appointments of Jürgen Dörr as vice president, operations; Eva Wong as group director, digital marketing; and Vireo Yeung as group director, global sales. All three will be based at the company’s headquarters in Hong Kong.
Dörr joins from Vinpearl Holding Company in Vietnam, where he served as CEO overseeing a large portfolio of hotels and leisure assets. He brings extensive operational experience from previous roles at Regent, Hyatt Hotels, Shangri-La Group and Fullerton Hotels and Resorts, and will lead Wharf Hotels’ operations across rooms, food and beverage, events and technical services.

Wong brings experience from previous leadership roles at Christian Dior Couture, Ralph Lauren and various beauty brands. She will oversee digital strategy across all group brands and work closely with the commercial and IT departments to enhance digital engagement and drive online-to-offline integration.
Yeung has been promoted from his prior role as regional director sales – Hong Kong and Taiwan. With over 20 years of experience, including at Hyatt Hotels and Miramar International Hotel Management, he will now lead global sales strategy across key international markets.









