PCMA boosts APAC leadership with new Regional Advisory Board

PCMA has announced its 2025–2026 Asia Pacific (APAC) Regional Advisory Board, which will guide PCMA’s efforts to foster economic and social transformation through business events, while strengthening connections across the APAC region and globally.

The newly appointed Board includes: (2025 – 2027)

  • Lisa Hopkins, CEO, Business Events Industry Aotearoa
  • Mala Dorasamy, CEO, Malaysia International Trade & Exhibition Centre
  • Philip Goh, head – global experience marketing, Ciena
  • Will Kataria, country head & senior director, Cvent

Leaders serving the final year of their term include:

  • Andrew Pennington, platform and programmes marketing lead, JAPAC, Google Cloud
  • Anne Jamieson, CEO, Saxton
  • Kerry Lau, head of marketing, ASEAN & SAGE, Oracle
  • Ronald Lim, co-founder & event producer, Think Tank Productions
  • Sakurako Ogawara, director, head of Japan Event Management Group, MetLife
  • Shelley Ryan, events & incentives manager, Fujifilm Business Innovation Australia
  • Stuart Frank, senior director, field events Asia Pacific, Salesforce
  • Tamsyn Barker, managing director, APAC, First agency

Leaders returning for an extended year:

  • Ben Taylor, CEO, APAC, George P Johnson & Project Worldwide
  • Genevieve Lim, executive director, MICE Management, Marina Bay Sands
  • Melissa Holdsworth, chief operating officer, AusIMM

“The APAC Regional Advisory Board represents the diverse expertise and energy of the region’s business events community,” said Florence Chua, managing director, PCMA APAC. “Their collective insights will ensure that PCMA remains relevant, regionally engaged and commercially impactful, creating platforms that elevate business events strategists and suppliers, and drive stronger trade partnerships across APAC markets.”

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