Malaysia Airlines, in strategic collaboration with the Malaysia Convention and Exhibition Bureau and the Langkawi Development Authority, recently hosted the second edition of its flagship Trade Elevation Summit (TES) from June 10-12.
As the largest airline trade event in Malaysia, TES 2025 brought together key industry stakeholders to Langkawi Island, a UNESCO Global Geopark in the state of Kedah.
TES 2025 attracted over 300 delegates, comprising airline representatives, trade partners and key stakeholders from 68 cities across the globe. The summit featured product showcases, B2B networking sessions, and forward-looking discussions on aviation growth, connectivity, and destination marketing.
The recently concluded summit also served as a timely and strategic catalyst in the lead-up to Visit Malaysia Year 2026 (VMY2026), reinforcing Malaysia Airlines’ role as a national flagbearer and global connector.
Malaysia Aviation Group chief commercial officer of airlines, Dersenish Aresandiran, stated in a press release: “Hosting the Trade Elevation Summit here reflects our long-standing commitment to uplifting Malaysia’s key tourism hubs and aligning our efforts with national goals.
“Through initiatives like the Bonus Side Trip, and ongoing investments in connectivity, product innovation, digital platforms, and customer experience, we are strengthening our foundations and positioning Malaysia Airlines as the top-of-mind carrier in the region. This summit is a strategic milestone in our journey towards Visit Malaysia Year 2026 – where we will continue to champion Malaysia as premier global destination.”
As the annual flagship initiative by Malaysia Airlines, TES reinforces the airline’s mission to champion Malaysia as a preferred travel destination, drive innovation in aviation, and foster closer cooperation between international stakeholders, and local industry players.
