The eighth edition of Goyang Destination Week will return from August 20-23, 2025, at the Sono Calm Goyang Hotel.
Organised by the Goyang Convention & Visitors Bureau and hosted by Goyang Special City, Goyang Destination Week 2025 is set to welcome 800 delegates from more than 40 countries in a hybrid format.
Held under the theme Navigating the Growth of the MICE Industry: Technology, Personalization, Sustainability & ROI, the 2025 edition aims to spotlight key areas that are shaping the industry’s future. It will also highlight Goyang’s commitment to sustainability and legacy impact.
Peter Lee, managing director, Goyang Convention & Visitors Bureau, said: “The strength of Goyang Destination Week 2025 is its Triple Helix model of collaboration, bringing together government, industry, and academia to foster a knowledge-sharing and networking platform tailored to the needs of business events stakeholders.
“This collaborative framework is further enriched by speakers and panellists providing global insights into the business events industry. They comprise senior executives, thought leaders, and representatives from leading business events associations such as ICCA, Destinations International (DI), and the Global Destination Sustainability Movement (GDSM), offering global perspectives of the business events industry.”
This year’s highlights include an Asia Pacific Business Event Youth Challenge on August 20. This is a competitive pitch event for young bsiness events professionals, co-hosted by ICCA. Winners will earn recognition and an invitation to the ICCA Congress 2025 in Porto, Portugal.
ICCA will also co-organise an Asia-Pacific ICCA Evolve Destination Forum on August 21, where this new programme focuses on destination advancement through workshops and roundtables.
On August 22, the full-day International Destination Competitiveness Forum will feature two keynote speeches and table talks, three themed sessions and panel discussions, and the signature “Goyang Session”.
Finally on August 23, there will be a curated tour experience of Goyang and Gyeonggi-do, highlighting sustainable practices.
The event is supported by Korea Tourism Organization, Gyeonggi Tourism Organization, Korea MICE Association, Korean Association of Professional Convention Organizers, Korea Exhibition Organizers Association, Society of Business Events & Convention and Korea MICE Tourism Society.
