Marriott International has reiterated its commitment to Singapore’s goal of tripling business events tourism receipts by 2040 during a recent media briefing.
The hospitality giant currently has 14 brands in Singapore today featuring a combined 15,377m2 of event space, where in 2024, business events comprised nine per cent of Marriott’s revenue in Singapore.
“Business events are extremely important for us. For the first six months of 2025, business events made up 9.5 of our revenue in Singapore, an increase of 0.5 per cent (over 2024). We are very encouraged by this (figure),” Oriol Montal, regional vice president, luxury, Asia Pacific excluding China, Marriott International, shared.
He added that key inbound source markets for business events were US, Singapore, China, India, and South Korea.
“We believe that every event is different, and our diverse portfolio in different locations around Singapore will help us cater to any event, whatever the need is,” added Montal.
One way that Marriott International is contributing is through the upgrading of properties such as the St. Regis Singapore and W Singapore – Sentosa Cove.
By end 2025, St. Regis Singapore will complete the transformation of its 299 guestrooms, restaurants, bar, spa, and meeting spaces. Several major upgrades, the hotel’s general manager Nick Heath shared, was “installation of filtered potable water taps in all rooms”, and the renovation of the John Jacob Ballroom.
The revamped John Jacob Ballroom now boasts ornamental motifs reminiscent of trailing vines, and the pillarless space can host 400 guests for a formal dinner or 500 in theatre-style. The naturally-lit venue has also been outfitted with two high-resolution LED walls measuring 9.6m by 5.3m, promising captivating visual displays. Ten intelligent lighting systems allow for seamless mood curation, while a state-of-the-art sound system ensures absolute clarity.
Five additional meeting rooms on Level 1 will also debut in October 2025.
Heath added: “Singapore’s strategic geographical location within Asia Pacific, and the city’s established reputation for safety, cleanliness and efficiency, make it a top choice for event planners.”
Over in Sentosa, W Singapore – Sentosa Cove’s guestrooms, spa, restaurants, and meeting venues, are also undergoing revitalisation, which will be completed by early 2026. Its signature Great Room features a striking 14 x 5-metre LED wall and connects to an adjoining foyer and outdoor terrace, while naturally-lit, pillarless meeting rooms overlook tropical gardens. The 500m2 W Lawn also offers an open-air venue for al fresco celebrations.
Christian Metzner, the hotel’s general manager, shared: “The rooms have undergone a complete transformation and now offers a more island feel with a marina design narrative. There’s also going to be a water filter in every room, as well as the largest solar panel system on any hotel roof in Singapore.”
Montal also highlighted the brand debut of The Luxury Collection, making it Marriott’s 15th brand in Singapore.
Part of Resorts World Sentosa, the five-storey The Laurus – A Luxury Collection Resort will feature 183 suites. The property will also have a dedicated events venue, good for 180 guests for dinner or 250 in a theatre-style arrangement, and boast easy access to Resorts World Convention Centre.
