Asia/Singapore Wednesday, 24th December 2025
Page 277

Visa application ease fuels Indian event recovery for Australia

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Despite pricier airfares to Australia, Indian business event planners say clients are still clamouring for corporate incentive trips to the land Down Under.

Planners told TTGmice that airfares to Australia have gone up 30 to 40 per cent compared to pre-pandemic times.

BEA Asia Mega Famil Showcase kicked off on March 30

Yet, Nirav Desai, head – domestic and international MICE business, WE Events, said “future demand for Australia is looking healthy”, with strongest interest emanating from banking, insurance and pharmaceutical industries.

“At present we have three to four queries of 200 pax each from corporates considering Australia as a destination, said Desai.

He pointed to Australia’s quick visa processing system for giving the destination an edge over European alternatives.

Desai is a one of eight Indian planners who attended the recent Business Events Australia (BEA) Asia Mega Famil Showcase.

“Even though airfares have gone up, this is not a deterrent for insurance, banking and pharmaceutical companies which were not badly affected by the pandemic,” said Sajin Nawshad, director, Akbar Holidays, who added that pent-up travel demand is also helping to grow Indian outbound numbers to Australia.

“Australia has been proactive in its visa processing system for MICE travellers while visa delays in many European countries are creating a challenge (for Indian groups). We expect to close a few MICE groups that will travel to Australia later this year,” shared Bindeshwari Prasad, associate vice president of FCM Travel Solutions India.

Another participant, who requested for anonymity, told TTGmice that his company closed a 900-pax incentive group that would visit Melbourne in July 2023.

He noted a “huge increase in incentive movement to Australia” this year. While his company handled some 15 corporate events to Australia in 2019, he expects the numbers to double this year.

Like his peers, Australia has become both a big hit and easy sell due to the trusty visa processing system for business travellers.

Frasers Hospitality hits 25-year mark

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Convenience is king for business travellers

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Rice-inspired Grand Mercure Hanoi opens

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Grand Mercure Hanoi, a new premium hotel in which Indochinese style, Western neoclassical beauty and world-class amenities blend harmoniously to reveal Vietnam’s rich cultural heritage to visitors, has opened its doors.

Positioned in the heart of the city, close to the Temple of Literature and within walking distance of the Imperial Citadel of Thang Long and Ho Chi Minh’s Mausoleum, the hotel allows guests to explore Hanoi with ease.

Executive lounge serves guests staying in the hotel’s premium accommodation

It is a treasure trove of arts and crafts, with lacquerware from Hạ Thái lacquer village, Chu Dau pottery from Hai Duong province and Bat Trang ceramics on display throughout the hotel.

The interior is inspired by rice, with shimmering water-filled fields and hillside terraces and the colour and shape of individual grains showcased in many elements throughout the hotel.

Guests have a choice of 181 rooms and suites. The 11 suites feature separate living areas while the Executive Lounge provides an exclusive space for guests staying in the hotel’s premium accommodation to relax in comfort and privacy.

Grand Mercure Hanoi offers four restaurants and bars with originally curated culinary concepts – LỘC-ALLY, which promises contemporary all-day dining with international flavours and local favourites; Cat Vi, a signature 15th floor Asian brasserie that blends regional gastronomy and Vietnamese soul food with spectacular city views; Van’s lobby lounge; VIVU Rooftop Sky Bar.

There are three flexible venues that can host a wide variety of business and social functions. The grand ballroom offers 324m2 of sophisticated, soundproof space with integrated screens and a state-of-the-art sound system.

Homm heads to Bali with tranquil retreat

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Pitching for greatness

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As one of the first Asia-Pacific countries to open its borders in phases in 2021, Singapore has since hosted a fair share of tradeshows and conferences, naturally attracting pent-up demand for face-to-face events when travel was allowed.

This bodes well for the country’s business events industry, which is sporting a strong line-up of business events for 2023. Major events include FHA-Food & Beverage (April 25-28) and Herbalife APAC Extravaganza 2023 (May 19-21), while rights to notable events such as SILMO Singapore (April 12-14) and the World Conference on Lung Cancer (September 9-12) have also been secured for the first time.

Singapore (pictured) is a springboard to access new markets in Asia-Pacific

Poh Chi Chuan, executive director, exhibitions & conferences, Singapore Tourism Board (STB), said: “The robust line-up of events demonstrates the industry’s confidence in Singapore’s strong fundamentals – our vibrant business culture, excellent infrastructure, stable government, and stellar track record in delivering high-quality events.”

This track record backed by the In Singapore Incentives & Rewards (INSPIRE) Global 2.0 programme and Business Events in Singapore (BEiS) scheme, both initiatives that help event organisers defray the cost of holding an event in Singapore, and assist them in the planning and execution.

Other initiatives include the launch of the MICE Sustainability Roadmap in December 2022, which sets out clear goals and strategies to raise sustainability standards across the industry.

Public-private partnerships are also crucial in Singapore’s sustainability push, which full-service event management agency Unearthed Productions, and Pan Pacific Hotels Group, are part of.

Adam Piperdy, Unearthed Productions, founder and chief experience officer, told TTGmice: “Sustainability efforts are in full swing here and we continue to study more ways we can be sustainable. For example, we started using reusable furniture (for outdoor events), such as pallets transformed into box chairs.”

The eco-friendly Parkroyal Collection Pickering

“More organisers have been moving towards sustainable destinations and venues, especially with heightened awareness from the pandemic. STB has successfully positioned Singapore as a prime hub for green meetings and events, as part of the SG Green Plan 2030,” Cinn Tan, chief sales & marketing officer, Pan Pacific Hotels Group (PPHG), added.

“With environmentally-friendly features, biophilic design and sustainable MICE packages like Meet Lite, Feels Right, our Parkroyal Collection hotels in Singapore have received high volumes of requests due to their capabilities to cater for such demand,” she elaborated.

Large-scale event organisers are also working hard to lure more events to the Lion City.

Yip Je Choong, senior vice president commercial – APAC and managing director of Singapore and Indonesia, RX Global, said: “Things are still in development, but RX currently has six marque business events planned for 2023. These include the G2E Asia 2023 Special Edition: Singapore in May, and our newest event Bar Convent Singapore, slated for November.”

To attract more events, RX works closely with STB to “bring in side events previously held in other markets to take place in conjunction with our existing pipeline of shows, or clone events within RX’s global portfolio”.

Janice Lee, event director of hospitality, F&B, Hong Kong & Singapore at Informa Markets, pointed to FHA-Food & Beverage, an annual tradeshow starting from 2023, as a materialisation of the company’s hard work. FHA-Food & Beverage’s sister show FHA-HoReCa will remain biennial.

Lee said: “(Shows like these were established) by collaborating with industry partners and associations to identify potential opportunities. We will continue to develop innovative programmes and activities to boost Singapore’s appeal as an international events destination.”

Although the global landscape is competitive, stakeholders believe that Singapore’s value proposition has not changed – a multicultural metropolis with world-class facilities and infrastructure, accessibility, an empowering business environment, and reputation for safety and security.

Piperdy noted: “Although Singapore is a world-class event destination, it has traditionally not been the most affordable place to hold an event. But being competitive has less to do with cost and more to do with the value we’re able to deliver to international event organisers.”

“To further enhance its competitiveness, Singapore should also look to develop unique experiences that will appeal to MICE customers, and work to ensure that its hotels, venues and services are cost-effective,” Lee added.

Jens Hackebeil takes the helm as Oetker Collection’s CFO

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Oetker Collection has named Jens Hackebeil as its chief financial officer, welcoming Hackebeil as a member of the company’s executive committee.

He’s been with Oetker Collection since 2011, and was most recently vice president finance.

His new responsibilities will include the continuation of day-to-day responsibility for planning, implementing, managing, and controlling all financial-related activities of the company, in conjunction with directing and overseeing all aspects of Finance, Group Accounting, Purchasing, Legal and Compliance functions of the organisation.

INNSiDE by Meliá Bangkok Sukhumvit names new GM

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Aarron Nelson has been appointed as the general manager of INNSiDE by Meliá Bangkok Sukhumvit.

He joins the Meliá team after five years as general manager of citizenM Kuala Lumpur.

With over 28 years of hospitality experience, Nelson has worked in countries such as Malaysia, the Maldives, Pacific Islands, Australia and New Zealand.

GSTC to develop new criteria MICE with Singapore’s support

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The national guidelines will enable Singapore's MICE industry to reduce its environmental impact and align with national sustainability targets; Singapore skyline pictured

Alma Resort welcomes Jed Arricivita as commercial director

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Jed Arricivita has been named Alma Resort’s commercial director. He will oversee commercial management, sales and marketing management, digital strategy and more, with focuses on leisure, business and MICE travel in his new role.

Having amassed more than two decades of business development, sales and marketing experience, Arricivita was most recently director of sales at The Peninsula Bangkok, a position he held for 10 years.

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