Asia/Singapore Tuesday, 23rd December 2025
Page 616

Beyond Asia: St Petersburg; Singita Malilangwe House; ICCA Middle East

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St Petersburg's Palace Square
St Petersburg’s Palace Square

St Petersburg doubles subvention fund to lure global congresses
Russia’s St Petersburg is doubling its subvention fund to 50 million Roubles (US$755,250) for 2019 as part of its ongoing strategy to attract major international congresses to the city.

The fund, which is controlled by the St Petersburg government and the St Petersburg Committee for Tourism Development, will be available to socially oriented non-profit organisations that are stimulating business tourism and events in the city.

Subvention support will be granted as part of a competitive process, which will reimburse up to 50 per cent of the costs (or up to 10 million Roubles) of a qualified event.

To qualify, events must be aligned with the priorities of the St Petersburg Strategy for Economic and Social Development and satisfy other guidelines pertaining to the number of international participants, event duration and potential for domestic and international media reach, etc.

The subvention application process has also been simplified with support available from the CVB as well as local consultants to ensure associations maximise their chances of financial support.

Redesigned Malilangwe House opens
Set in the private, remote Malilangwe Wildlife Reserve in southeast Zimbabwe, the relaunched Singita Malilangwe House offers sole use of its five luxurious suites for premium, intimate-sized C-suite corporate retreats.

Perched on a rocky outcrop with spectacular views of the dam below and surrounded by magnificent boulders and ancient fig trees, the Singita Malilangwe House makes optimum use of its location and takes its design and architectural cues from nature and local Shangaan culture.

Spacious interiors are connected, flowing seamlessly to a raised outside dining platform and stylish interactive kitchen – and onto oversized decks offering the ultimate in outdoor living. Each of the five luxurious suites also features its own private deck.

Guests will enjoy attention from a dedicated chef and a butler, and have access to a private game vehicle and an experienced Field Guide.

Anju Gomes now leads ICCA Middle East
After an intensive recruitment period which attracted major industry interest, ICCA has appointed Anju Gomes as its new director Middle East.

Gomes takes the helm of ICCA’s fastest-growing region, and will continue to be based in Dubai where she has been developing her career since 1996.

She has spent a significant portion of her career working in senior positions across both the association and corporate meeting industries, specialising in local and international stakeholder relations, sales and service optimisation, and event management.

She was the former MENA head of events, finance and administration for the International Association of Public Transport.

Innovators in our midst

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Active Visual lends its event technology expertise to Tat Hong 60th Anniversary

Active Visual, Singapore

Active Visual lends its event technology expertise to Tat Hong 60th Anniversary

Active Visual started in 2004 providing audio-visual support to events and consumers. Over the past decade, the company grew its suite to include lighting and staging services, and the last three to four years saw the opening of a new team specialising in system integration.

It has accrued a clientele spanning government agencies, educational institutions and international event organisers. The company recently worked with Suntec Singapore Convention and Exhibition Centre and Digimagic Communications to develop the ImmersiveAV Suite – a new audio-visual capability that makes use of holographic projection technology to create a more sustainable and immersive setting for experiential events.

Willy Bey, director for Active Visual, shared that the company focuses on building closer B2B relationships with its counterparts across the world – in countries such as Thailand, China, Cambodia, Japan and the US – as well as “collaborating hand-in-hand with renowned brands to provide more comprehensive and competitive solutions”.
He added: “We will focus on improving on our current technologies, such as projection mapping, LED walls and more sophisticated system integration solutions for our coming projects.”


Digimagic Communications
Founded in 1999 as a multimedia and events agency, Digimagic found its niche in experiential media that was well-received by clients such as museums, corporate galleries, theme parks and events.

“One of our first experiential media projects was designing the visitor experience for the Housing Development Board’s gallery, where we introduced immersive theatre and interactive experiences like rotoscope and hologram displays,” explained Digimagic’s owner/founder Donald Lim.

Since then, the agency has worked on similar presentations around the globe. For example, in 2010, it supported the 4G network launch of telecommunications brand 3 in Indonesia with rotoscopes, holograms, projection mapping and drones across 28 cities.

Now, Digimagic provides an even wider range of technological solutions, such as interactive stations, immersive theatres, augmented reality (AR) and virtual reality. Its team also serves as “turnkey consultants” who oversee every aspect of event technology, from set design to execution.

Later this year, Digimagic will launch the immersive and interactive exhibition Time Capsule at the Singapore Flyer.

Encore Event Technologies

Previously known as Staging Connections, Encore Event Technologies has an established reputation for event production that has seen it grow from humble beginnings in Melbourne to branches across Australia and beyond.

It debuted in 1986 when technology was very different with the use of overhead transparencies, and VHS and Beta for video.

“We have been instrumental in bringing new products to the event services market,” said managing director of Encore Event Technologies ANZPAC, Tony Chamberlain.

“We have a team known as ‘PluggedIn’ who are dedicated to the discovery of new products and services as well as developing new technologies of our own. Our digital range includes everything from webcasting, to projection mapping, 3D renders of what events will look like, through to polling and conference apps.”

Encore’s services now include event styling and design, and in-house partnerships with premium hotels and venues within Australia, servicing their customers’ audiovisual and production needs.

The company has been expanding globally, with teams from New Zealand to Mexico. It is growing its presence in Asia too, taking its venue model to countries like Hong Kong, Malaysia, Philippines, Singapore, South Korea and Thailand.

In other recent innovations, Encore has been using kinetic lights, which can be programmed to move in time with music or create visual experiences like wave formations, bringing an element of fun and theatrics to an event environment. Encore’s latest version of their event app enables a vast number of features. The new holographic curtain creates amazing visuals to look as if content is floating mid-air like a hologram.

Evenesis – Y Us

Evenesis mobile application

Yusno Yunos founded his company, Evenesis – Y Us in 2010 with an audacious vision to create a comprehensive cloud-based end-to-end event management system for event planners, participants and suppliers.

His inspiration was sparked when he could not find a local automated solution that could do event invitations, guest database management, floor plans and seating arrangements in a single application.

The software was called Evenesis, and it remains the core product for the company.

Last year, the company added the Evenesis Facial Recognition Check-In feature to its product. In mid-2019, an abstract management and business matching software joined the line-up. The abstract management tool allows conference organisers to manage their abstracts/ papers submissions on the same platform as Evenesis, while the business matching software intelligently connects delegates and exhibitors. Not only are trade visitors able to meet the right sellers in an event, conference attendees – specifically start-up founders – can now request for meetings at specific times with the closest matched potential investors.

Evenesis – Y Us is now working on an emotion analysis session tracking software that will enable organisers to analyse their attendees’ moods/ emotions during an event. This product is scheduled to be in the market by 1H2020.

When asked how Evenesis– Y Us fares against major competitors, Yusno said: “We have the advantage of being able to fully customise our product to meet the needs of event organisers with dedicated local support in developing countries in Asia-Pacific. While (the global players) are well-known in the US, we have a better presence here. In fact, I would say we have a stronger brand reputation.”

Evenesis – Y Us was the event technology partner of the Singapore MICE Forum in July, organised by the Singapore Association of Convention and Exhibition Organisers and Suppliers. The company handled online pre- and on-site registration with facial recognition capability, as well as business matching appointments.

ThinkBIT Events

ThinkBIT’s hassle-free registration using iPad

CEO Jedd Timothy Lim, together with some university classmates, started out developing software for web and mobile app in 2014. A year later, they launched ThinkBIT Events, which provides technology solutions to business events.

The company debuted with Onsite solution for fast, simple, efficient and hassle-free registration using iPad. Added features are real-time attendee count, searchable attendees, customisable fields, and personalised cover and greeting.

Its Conference mobile app offers an immersive experience by enabling live Q&A between the audience and speakers, scans the event’s programme, provides information about exhibitors and participants, and more.

It also offers a paperless raffle system and Quirk It, a self-service photo booth that adds personal touches with customised quirky GIF template that can include corporate branding.
Today, ThinkBIT Events handles a list of prominent corporate clients, and business is growing.

To keep pace with market changes, the company is innovating its existing products by enhancing and adding new features while working on adding on an RFID-based system (Radio Frequency Identification).

The place to meet

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Mumbai, India

As the financial capital of India, Mumbai is a natural magnet for business travellers and corporate events. Its appeal as a meetings destination is also built on its infrastructure – air, sea and rail access from places within and beyond the Indian borders and an extensive supply of business hotels.

And international interest in Mumbai appears to be growing.

Mumbai, India

Rohit Walter, brand leader with FCM Incoming, shared that his company has observed “substantial growth” in the city’s business events segment.

“Medical, pharmaceutical, auto and tourism are the industry verticals that are leading the demand for international business events and meetings in Mumbai,” he added.

Manufacturing, information technology, supply chain & logistics, and banking industries are important demand drivers too, according to Mumbai hoteliers.

Walter opined that Mumbai has year-round appeal for business events, adding that even the Indian Union elections in April did little to dent demand from international organisers.

He said the Ministry of Tourism will be using business events as a way of developing India into a “365 days destination”.

Additional top-level support, through India Convention Promotion Bureau’s promotion of the country as a venue for international congresses and conventions, will also bode well for Mumbai, he said.

Also in Mumbai’s favour is the state government’s ongoing development of cruise tourism. Indian PCOs told TTGmice that such diversified product offerings of the city will boost inbound corporate demand.

Swadesh Kumr, founder of Shikhar Group of Companies, said: “The development of cruise tourism and the increase in cruise lines choosing the city as a port of call, has (enhanced) Mumbai’s value as an inbound MICE destination. International corporates looking to host their business events in Mumbai can organise some of their social gatherings on a cruise ship.”

However, there is still work to be done for Mumbai to count as a prime destination for conventions. The lack of large venues to support such events is the city’s Achilles heel, opined industry players.

“Mumbai attracts international business events with her good connectivity, presence of different industry verticals and vast business opportunities. However, other Indian cities such as New Delhi and Hyderabad have large convention centres, and that puts Mumbai at a disadvantage,” said Monal Prabhu, associate director, Magnifique Meetings, Sofitel Mumbai BKC.

As well, Chander Mansharamani, managing director, Alpcord Network Travel & Conferences, hopes that state government will have in place a policy to promote Mumbai for business events.

Korea Tourism Organization MICE Manager

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KTO logo HQ

Korea Tourism Organization (KTO) is the National Tourism Organization of the Republic of Korea, with offices located worldwide to promote and boost tourism to Korea, so as to make it one of the top destinations in the world.

The KTO Singapore Office is looking for enthusiastic and hardworking individual for the following position:

Korea Tourism Organization MICE Manager

1-year contract (including 2-months probation) | S$3,600~S$5,400 (commensurate with experience)

As a Korea Tourism Organization MICE Manager, Your key responsibilities on the job include :

  • Contact point and handling enquiries for trade, consumers, organizers with regards to MICE related products and services
  • Regular contact with consumes, MICE planners, travel agencies and other trade partners to explore new opportunities to promote Korea
  • Execute and follow through incentive claims and operational support for MICE events (eg working with HQ on site inspection, subsidy support, incentive support from other bureau offices and etc)
  • Monitor competitor destinations MICE products offer and development
  • Manage and coordinate ITB Asia or other ad hoc trade fair invites
  • Encourage trade partners and consumers to improve itineraries through adding new festivals/events/destinations
  • Invite and arrange travel agents and media to fam trips and trade shows
  • Arrange and execute presentations to trade and consumers
  • Solicit new trade partners through data mining and networking sessions.
  • To maintain and ensure cordial relationship with all trade partners and organizers
  • Organize and execute regular MICE workshops and seminars to trade partners and consumers.
  • Maintain (mainly print media) advertising planning for MICE department
  • Ad-hoc MICE campaign promotion (eg Inspiring & Sharing MICE campaign)

Applicants should possess at least the following requirements:

  • Diploma in tourism or any related fields
  • Experience in MICE field would be added advantage
  • Excellent written and spoken English language
  • Basic skill in conversational and written Korean would be an added advantage
  • Service-oriented, quick learner, team player, IT-savvy
  • Knowledge of MICE Industry in Korea would be an added advantage
  • Able to commence employment in September/October 2019

Recontract opportunities are available based on assessment after 1 year.

Send your detailed resume with a recent photograph of yourself to us at kto.recruitment@gmail.com by 16 September 2019. Only shortlisted candidates will be notified for an interview. Overseas applicants will be interviewed via video conferencing.

India publishes first MICE study, considers industry roadmap

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India’s Ministry of Tourism has released its first-ever MICE Study Report which spells out business events’ contribution to the Indian economy and will help pave the way for the creation of a roadmap for the implementation of strategies and policy amendments to advance the industry.

Initiated by the India Convention Promotion Bureau (ICPB) and conducted by a market research agency, the report finds that the country’s business events are valued at 375.8 billion rupees (US$5.2 billion), with 60 per cent coming from meeting, incentive travel and conference verticals. Space rental contributes 48 billion rupees.

A fund may be set up to help ICPB and state tourism boards bid for international conferences

The study also notes that business events have a multiplier impact on India’s economy, in terms of accommodation, travel, advertisement, remuneration to skilled workforce, and more.

According to ICPB vice chairman, Chander Mansharamani, the MICE Study Report also provides a recommended structure for the bureau, based on interviews with 18 to 19 CVBs across globe.

“We contacted (them) to know how they function, their structure and how they are marketing their destinations,” he said.

“We have since changed our constitution, bringing it in line with the structure recommended by the study. Recommendations to the government have been made accordingly in the report.”

Some of the recommendations for ICPB include positioning it as a single point of contact for business events in India and the development of market intelligence that can help the country bid for international conferences.

Mansharamani also noted that most international CVBs are funded by the government while ICPB depends on membership fees.

With the change in ICPB’s constitution, it can now bid for international conferences. However, the study advises ICPB to refrain from bidding on its own. Instead, it should engage state tourism boards and PCOs in the process.

Presently the Ministry of Tourism is looking to create a corpus fund in association with state tourism boards in order to bid for international conferences.

Amaresh Tiwari, honorary secretary, ICPB, revealed that a request for 200 million rupees has been made to the Ministry of Tourism for the creation of the fund.

“We expect the respective states to contribute equal amount to the fund. It will help us in activities like offering incentives to international conference organisers,” said Tiwari.

Asian MICE industry needs to be cleaner, greener: experts

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Industry experts at the International MICE Conference and Forum 2019 in Chiang Mai last week urged the Asian business events industry to clean up its act and adopt more sustainable practices.

Orachorn Wongpan-Ngam, MICE Capabilities Development Department director of Thailand Convention and Exhibition Bureau (TCEB), said: “It is very important that our industry focuses on sustainability. In organising a business event, we consume a lot and waste a lot.”

GainingEdge’s Jane Vong Holmes (standing) leads a panel session on sustainable MICE with speakers (from left) TCEB’s Arunwadi Leewananthawet, Pu Muen Village’s Jirawan Chaikor, and Holiday Inn Chiang Mai’s Maneeporn Koatkhao (Photo by TCEB)

Reducing the use of plastic, minimising food waste, moving towards green energy and using local resources are steps the industry is being encouraged to consider.

Seung Jyun Yoon, a professor of Hannam University in South Korea, said: “It’s important to promote the use of eco-friendly products, reduce the printing of information, manage food waste, use public transport and use less disposable products.

“MICE companies need to make a positive contribution to communities and use local suppliers and human resources.”

Maneeporn Koatkhao, director of sales and marketing at Holiday Inn Chiang Mai, said IHG has rolled out a series of sustainability measures, such as reducing plastic, using green energy, waste management and encouraging employees and associates to adopt eco-friendly practises.

Electronic documents have replaced printed alternatives and leftover food from buffets is given to the staff canteen.

Koatkhao added: “At meetings, companies want to impress by having their logo on bottles of water at conferences. We have moved towards using glasses or encourage organisers to give away recycled bottles to delegates who can fill them up from a water cooler.”

In 2018, TCEB developed the Thailand Sustainable Event and launched its standards earlier this year. It is currently auditing MICE organisations, and at least 15 of them will be certified by the end of the year.

The programme has been supporting some local players in their sustainability efforts. JW Marriott Hotel Bangkok’s food waste prevention programme is one such example.

As part of its five-year plans, TCEB aims for the standards to be adopted by all ASEAN members.

Jane Vong Holmes, senior manager, Asia of GainingEdge, concluded that sustainability is “not only for the future of human kind but because we need to futureproof our business”.

Marina Mandarin Singapore to be rebranded as Parkroyal on Marina Bay

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Marina Mandarin Singapore will be rebranded into Parkroyal on Marina Bay, following the signing of a hotel management agreement between Singapore-based property company UOL Group with Pan Pacific Hospitality, a wholly-owned subsidiary, and Aquamarina Hotel (AHPL), a subsidiary of United Industrial Corporation (UIC).

With the rebranding on January 1, 2020, UOL, through wholly-owned subsidiary Pan Pacific Hotels Group Limited (PPHG), will be anchoring two of the three upper upscale hotels in the mixed-use Marina Square complex that also comprises the 527-room Mandarin Oriental Singapore, on the opposite side of Raffles Boulevard.

The rebranding follows the completion in April of acquisition of additional shares in Marina Centre Holdings (MCH) and AHPL by UOL’s subsidiary UIC and MCH respectively. With the acquisitions, UOL and UIC now have full control of the Marina Square shopping mall, the 575-room Marina Mandarin Singapore and the 790-room Pan Pacific Singapore.

Parkroyal on Marina Bay will be refurbished to give the interior – including its over 4,700m2 of shared event space with the neighbouring Pan Pacific Singapore – a nature-inspired look.

UOL group chief executive Liam Wee Sin said: “There are strong synergies in having two hotels in this prime location and it allows UOL Group to contribute to the rejuvenation of the Marina Bay precinct with a more vibrant public space. As owner-operator, there are clear opportunities to reposition the hotel as a product that is inspired by landscape and greenery, similar to our Parkroyal on Pickering.

“This hotel refreshment will form part of our overall plans to explore suitable enhancement of the Marina Square complex together with UIC, thereby unlocking value for the asset as well as enhancing the brand positioning for PPHG, he added.

With the addition of Parkroyal on Marina Bay, PPHG will own and manage more than 3,000 rooms across nine hotels and serviced suites in Singapore, according to the group’s executive vice president Neo Soon Hup.

In addition, the 206-key Pan Pacific Orchard is being redeveloped into a 350-key hotel, which is envisioned as a sustainable garden icon when it opens in 2021.

Communication enhancing technology are most exciting today: IBTM tech award judges

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Event technology that enhances and facilitates interaction between event attendees as well as between delegates and organisers is said to be the most exciting today by judges for this year’s IBTM World Tech Watch Award.

James Morgan, founder of Event Tech Lab, said Rich Communications Services (RCS) will have a “big impact on events in the future”.

Morgan elaborated: “Companies like US-based Sciensio and Belgium-based Eventumbot are leading the way on this, with chatbots being deployed at some events in North America and Europe. Gartner research predicts that 75 per cent of all customer service transactions will take place on RCS platforms by 2020. RCS is all about text- and voice-based chatbots that can answer generic attendee questions via messaging platforms such as WhatsApp and Facebook Messenger. Due to this technological advancement, production costs and attendee satisfaction have increased.”

For Martin Sirk, owner of Sirk Serendipity, Kubify’s Learning Toolbox is his technology of choice.

“Although it is currently being marketed primarily as an ePoster and Round Table content and engagement enhancer, the potential of Learning Toolbox to add depth and intelligence to any delegate-to-delegate interaction is enormous. I can see it being used in all kinds of innovative ways by smart meeting organisers; and it is very user friendly,” said Sirk.

Kubify, an interactive e-poster system that offers a simple and creative way to improve the standard poster session, won the very first IBTM People’s Choice World Tech Watch Award in 2018.

Sirk added that the “best event technologies take human psychology into account”, and can help “less socially confident delegates to network and build connections at events”, among many other benefits for the event attendee and organiser.

Meanwhile, applications for this year’s IBTM World Tech Watch Award are said to be “coming in thick and fast”, according to a press statement. Application will close this Friday, September 6.

Besides Morgan and Sirk, the Awards’ panel of judges include chair judge Corbin Ball, Bruno Group Signature Events’ Michelle Bruno, DAHLIA+ Inc’s Dahlia El Gazzar, SoolNua’s Pádraic Gilligan, and Event Design Collective’s Ruud Janssen.

The Awards last year named Zenus and Fielddrive as joint winners for their pioneering and impactful work in bringing facial recognition software to the events industry.

IBTM World will take place in Barcelona, Spain from November 19 to 21, 2019.

Marriott expands move to eliminate single-use shower toiletries

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A successful initiative by Marriott International to do away with tiny, single-use bottles of shampoo, conditioner and bath gel in guestroom showers across its North American properties, launched in 2018, will now be expanded worldwide.

More than 20 per cent of Marriott International’s 7,000-plus properties now offer large, pump-topped bottles in guestroom showers

The hotel company expects most of its other hotels to make the switch to larger, pump-topped bottles by December 2020.

When fully implemented across the globe, Marriott International’s expanded toiletry programme is expected to prevent about 500 million tiny bottles annually from going to landfills – equivalent to about 1.7 million pounds of plastic, a 30 per cent annual reduction from current amenity plastic usage.

“This is our second global initiative aimed at reducing single-use plastics in just over a year, which underscores how important we believe it is to continuously find ways to reduce our hotels’ environmental impact. It’s a huge priority for us,” said Arne Sorenson, president and CEO of Marriott International.

“Our guests are looking to us to make changes that will create a meaningful difference for the environment while not sacrificing the quality service and experience they expect from our hotels.”

Already, more than 20 per cent of Marriott International’s 7,000-plus properties now offer large, pump-topped bottles in guestroom showers since the start of this programme in early 2018.

Each of these larger bottles has the same capacity as 10 to 12 tiny, single-use bottles.

This initiative furthers Marriott International’s commitment to reducing its environmental impact as part of its Serve 360: Doing Good in Every Direction platform that addresses social and environmental issues. As part of Serve 360, Marriott International is working toward several sustainability goals such as reducing landfill waste by 45 per cent and responsibly sourcing its top 10 product purchase categories – including guestroom amenities – by 2025.

Accor breaks ground on new Melbourne Airport Hotel

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(From left) Accor Pacific's Simon McGrath, Melbourne Airport’s Linc Horton, Victorian Tourism Minister Martin Pakula and Built Director Vic & SA's Ross Walker

The first sod was turned on Monday on the construction of a dual-branded hotel at Melbourne Airport.

The 464-room hotel to be operated under the Novotel and ibis Styles’ brands, was created to serve Melbourne’s burgeoning conference and tourism markets. It will be located steps from Terminal 4 within a new precinct known as The Hive.

(From left) Accor Pacific’s Simon McGrath, Melbourne Airport’s Linc Horton, Victorian Tourism Minister Martin Pakula and Built Director Vic & SA’s Ross Walker

Future hotel guests can expect gym and pool facilities, a café, bar and restaurant as well as conference rooms.

Melbourne Airport’s chief of property Linc Horton said the project represents the airport’s latest milestone in supporting the state as it moves toward becoming Australia’s biggest city.

Horton said: “We believe this new development will bring a much needed social hub to our space (that brings) visitors and business colleagues together on the doorstep of the airport with access to more than 650 flights per day.

“Importantly, it will also open up around 120 job opportunities for hospitality and tourism staff – a huge boost for the City of Hume.”

Simon McGrath, Accor’scChief operating officer Pacific, said: “Worldwide, Accor is an airport hotel specialist and we continue to innovate and lead in this sector.

“We are excited to be working with Melbourne Airport on this significant development and thrilled to be embarking on another dual-branded hotel complex with our internationally recognised Novotel and ibis Styles brands.”

McGrath added: “With more than 650 flights in and out of Melbourne Airport every day, we’re confident that this hotel will quickly become a new destination in itself for passengers, offering easy access to a choice of great accommodation, amenities and state-of-the-art conferencing, just steps away from Terminal 4.”

The dual-branded hotel, constructed by Built Director Vic & SA, will open in 2021.

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