ROYAL Cliff Hotels Group and PEACH (Pattaya Exhibition & Convention Hall), which have undergone a one billion baht (US$32.8 million) renovation and rebranding programme, will host several major events this year.
One of these mega wins include the 600-pax Asia Golf Tourism Convention in April (TTGmice e-Weekly, December 6, 2012).
Royal Cliff Hotels Group and PEACH executive director, Vitanart Vathanakul, said the convention, coming on top of an Asia-Pacific Golf Summit it also hosted last year, would help promote Pattaya as a golf hub.
“Eighteen of the best golf courses in Asia are located in Pattaya, with one of the courses designed by Jack Niklaus. In addition, golfers will see that Pattaya city has improved its infrastructure significantly,” said Vitanart.
The convention will comprise a number of seminars conducted by sports icons and a buyers-meet-sellers programme, according to Vitanart.
Other conventions confirmed at Royal Cliff and PEACH to-date included a money expo, an Asia-Pacific cardiology congress, a world health conference and key corporate meetings such as Singha Corp and Thai Beverage Corp said Vitanart, adding the venue had been seeing more prestigious events and large-scale wedding groups since last year. This included a ministerial meeting where the Thai Prime Minister and her Cabinet addressed issues to improve the Eastern Seaboard region and a car rally organised by the Economic Reporter Association which brought more than 600 reporters in Thailand to Royal Cliff.
Vitanart said the billion-dollar baht renovation and an investment on human resource training gave Royal Cliff an edge to clinch prestigious events.
The 40-year-old Royal Cliff has repositioned the product to cover all segments and draw not just loyal customers but younger executives.
The 544-room Beach Hotel is now pitched at those who love “casual luxury”. Aside from new, modern Mini Suite Plus rooms, it has a new infinity-edge pool and a new beachside restaurant, Breezeo, which offers over 100 cocktails. Guests can also create their own cocktails, down to choosing the ice shape for their drink.
The 89-room Beach Terrace is now positioned as “boutique luxury”, and a highlight is its new rooftop sunset terrace.
The Grand Hotel targets those who want “formal luxury”. It is also made for business travellers, with features such as a large working table and high-speed Wi-Fi. For guests desiring “ultimate luxury”, the Royal Wing, with 85 rooms and presidential suites, awaits.
