MITEC’s event management platform is now live

The Malaysia International Trade & Exhibition Centre (MITEC) has launched its Event Management and Coordination platform, powered by industry software Ungerboeck.

The software offers a full-featured purpose-built Customer Relationship Management, sales, event and financial system that creates a centralised location for all event documentation.

MITEC believes that client-facing portions of the software is one of the ways to move towards a seamless and paperless communication

Mala Dorasamy, director of marketing and sales who is also the project manager, said the digital solution demonstrates the venue’s ongoing commitment to client-centricity in ensuring their needs are met from initial contact, booking confirmation, event planning stage through to its completion.

“The cloud-based platform provides the dynamic flexibility to allow us to move quicker, track information better, and save our team members valuable time from having to manage large volumes of paperwork as checking for availability, booking of spaces and other tasks can now be accomplished easily from anywhere,” said Mala.

Gunther Beissel, MITEC’s CEO, opted for Ungerboeck’s cutting-edge event and venue management software as it is a fully-loaded, end-to-end system with extreme flexibility to personalise and customise the software to the Venue’s needs. This includes integration with a payment gateway and an online service order which will be upgraded at a later stage.

MITEC also aims to roll out the Exhibitor Service Centre by the end of the year which will allow clients to complete applications, manage document, submit orders for venue’s services including audio visual, stand catering, resources and make payments from the comfort of their office.

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