Singapore rolls out SG SafeEvent Certification

En-terprises attaining the certification will provide a mark of assurance to their customers and stakeholders and inspire greater consumer confidence.

A pioneering group of companies has attained the SG SafeEvent Certification at an industry briefing – organised by Singapore Association of Convention and Exhibition Organisers and Suppliers (SACEOS) – earlier this month.

The SG SafeEvent Certification Programme will ensure that enterprises such as venue operators, organisers, and suppliers will uphold the highest standards of safe management practices to deliver confidence to visitors and organisers in the Conduct, Construct and Compliance of safe events in Singapore.

Enterprises attaining the certification will provide a mark of assurance to their customers and stakeholders and will inspire greater consumer confidence; Singapore’s skyline pictured

Currently, 10 companies have come onboard, where six were issued the Certification after being assessed independently by a panel of approved certifying bodies, while the remaining are in the process of completing the auditing process.

Patrick Lim, director, leisure, hospitality & education, Enterprise Singapore, said in a statement: “The SG SafeEvent Certification will provide international visitors the added assurance that event organisers, venue operators and suppliers in Singapore have complied with international standards on hygiene and sanitisation, safe distancing and emergency management.

“The companies involved in the pilot have gone beyond the mandated Safe Management Measures to develop capabilities in customising large scale events safely, containing the risk of virus spread and implementing a thorough disinfection plan. As more enterprises are certified, this will instil greater confidence in Singapore’s MICE and events industry – a key consideration in helping the industry recover.”

Don Tsai, managing director of event management company First Wave, added: “Adopting SG SafeEvent Certification gives clarity, consistency, confidence to stakeholders internationally and locally. It tells them that we are organised, trained and prepared to reopen events. It provides a consistent quality of standards for MICE and event organisations to be able to implement events in a safe manner.”

The SG SafeEvent Certification Programme was launched in April during the Tourism Industry Conference organised by the Singapore Tourism Board.

The Events Industry Resilience Roadmap, which was launched last year as an operational handbook for the MICE and Events industry, laid the foundation through the SafeEvents Standards based on the prevailing government guidelines such as STB’s Safe Business Events framework. To date, over 1,500 SafeEvent Ambassadors have been trained and operationally ready to be deployed at events.

Interested enterprises in the business events and tourism ecosystem who wish to be certified or who wish to enquire about the certification can register their interest for a briefing with SACEOS at

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