On June 2, 2023, Hong Kong Disneyland Resort (HKDL) hosted a Corporate Experience Day which attracted over 200 guests from more than 100 corporations based in Hong Kong, South Korea, and Mainland China, to experience the Marvel Season of Super Heroes – Corporate Experience Day.
Detailed information about its various themed event service packages was released, which included the Marvel-Themed Land Buy-Out Event at Tomorrowland, the reopening of Disney’s Hollywood Hotel in mid-July and more. HKDL also revealed details of its upcoming Halloween-themed events, as well as the latest updates on the World of Frozen.
Visiting guests got to view the nighttime spectacular Momentous, where the heartwarming show provided guests with a multisensory experience through six significant life chapters, as well as watched an opening performance featuring Iron Man, and rode on various Marvel-themed rides and attractions. They also indulged in a Marvel-themed buffet at the Starliner Diner, with a wide variety of Marvel-themed treats featuring characters such as Groot, Spider-Man, Iron Man, and Captain America.
Various Marvel-themed merchandise was available for purchase, such as Groot shoulder plushes and Marvel headbands, and guests had photo opportunities with some of the Marvel Super Heroes.
Simon Zhang, vice president of sales, HKDL, said the resort will be actively promoting its corporate business and creating personalised event packages with unique Disney characteristics to meet the different needs of corporations while producing memorable experiences.
This comes as business enquires for private event buyout packages saw a 40 per cent increase both domestically and internationally since borders reopened. Over recent months, HKDL has hosted several private events for insurance firms and multinational toy companies ranging from 500 to 4,00 guests.
