Sarah Goldfinch joins Adelaide Convention Centre

Adelaide Venue Management has appointed Sarah Goldfinch as general manager of the Adelaide Convention Centre.

She will commence her new role in February 2024.

Prior to joining the Centre, Goldfinch operated her own business consultancy, Goldfinch Hospitality, offering executive level strategic and operational direction to clients in the tourism and hospitality sectors.

She joins the Centre following an illustrious career spanning more than 25 years which includes senior leadership roles within IHG Hotels & Resorts along with Accor Hotels.

Before moving into consulting, she led the opening of the new Crowne Plaza Adelaide hotel, consulted for the luxury Oval Hotel at Adelaide Oval, and guided the pre-opening team on everything from operations through to sales and marketing strategy. She also enjoyed a seven-year tenure as general manager at Novotel Barossa Valley Resort, with a focus on business events.

Sarah has also served on numerous boards supporting regional development, events and tourism, including Business Events Adelaide and as chair of Artisans of Barossa.

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