Asia/Singapore Wednesday, 22nd April 2026
Page 11

Lufthansa’s KL return timely amid Middle East uncertainty

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Kuala Lumpur skyline

The upcoming launch of Lufthansa Airlines’ direct, non-stop flights between Frankfurt and Kuala Lumpur this October has been warmly welcomed by the Malaysian travel trade, with industry players saying the route will strengthen connectivity between Malaysia and Europe.

Lufthansa had suspended its Kuala Lumpur operations in February 2016, ending the Frankfurt–Kuala Lumpur service due to high operating costs and weak profitability. The airline will now resume the route on October 25, 2026, with five-weekly flights operated by the Boeing 787 Dreamliner.

Kuala Lumpur skyline

Flights will depart Frankfurt at 21.30 and arrive in Kuala Lumpur at 16.40 the following day, while the return service leaves Kuala Lumpur at 23.55 and arrive in Frankfurt at 06.00. The timings are designed to connect seamlessly with Lufthansa’s extensive global network via Frankfurt.

With its return, Lufthansa will become the third European airline operating direct services to Kuala Lumpur, alongside British Airways and Turkish Airlines.

Adam Kamal, CEO, Suka Travel & Tours, said the timing of the announcement was positive for Malaysia’s business events sector. He shared: “Europe continues to be one of the most sought-after destinations for corporate meetings, incentive travel, conferences and exhibitions.

“Due to the ongoing uncertainty in parts of the Middle East connectivity options from Malaysia to Europe have been somewhat limited. The addition of Lufthansa’s direct flights will provide much-needed capacity and flexibility for corporate groups and incentive planners.”

Adam opined that Frankfurt’s role as a major aviation hub would further enhance Europe’s accessibility for Malaysian travellers.

“Frankfurt is one of Europe’s key gateway airports, offering onward connections to major business and incentive destinations across Germany and the wider continent. This will certainly strengthen Europe’s appeal as a preferred destination for Malaysian MICE groups.”

Saini Vermeulen, executive director of Within Earth Holidays, also welcomed the return of the service, describing it as “fantastic news” given that Germany is one of the company’s key European inbound markets.

He noted that ongoing Middle East geopolitical developments have triggered cancellations in European leisure and incentive travel inbound to Malaysia, primarily due to concerns over flight transits.

“The direct connection will benefit not only travellers from Germany, but also those from Austria and Eastern Europe.

“I had to cancel my trip to ITB Berlin recently because of travel disruptions in the Middle East. However, I plan to travel to Germany and Austria next month for sales calls with partners. This new route will certainly be part of those discussions, especially to see how viable it could be for group travel,” shared Vermeulen.

Faeez Fadhlillah, CEO and co-founder of Tripfez, described the move as a strong signal of confidence in Malaysia’s travel market.

He said: “Lufthansa’s return with direct services is a strong vote of confidence in Malaysia. With over 700 German companies here and 42.2 million visitors in 2025, the fundamentals for business and leisure are strong.

“What this route adds is the connectivity corporate travel programmes value most. It will support inbound European business travel while giving Malaysians easier access to Europe. From a travel management perspective, this is a route we can immediately put to work.”

BCD Travel expands emissions solution for 2026

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BCD Travel has expanded its Sustainability Solution to provide companies with the audit-grade data and behavioral tools necessary to manage rising carbon costs and regulatory pressures

BCD Travel has expanded its Sustainability Solution to address the dual pressures of intensifying regulatory scrutiny and escalating carbon-related costs defining the 2026 travel landscape.

Originally launched in late 2024, the platform has evolved into a comprehensive tool designed to help companies track, reduce, and verify environmental impact through audit-ready data.

BCD Travel has expanded its Sustainability Solution to provide companies with the audit-grade data and behavioural tools necessary to manage rising carbon costs and regulatory pressures

While global regulatory timelines have fluctuated, the operational risks of inaccurate emissions reporting have reached an all-time high, making verifiable data a central business requirement rather than a voluntary goal.

The solution integrates advanced climate technology from SQUAKE, providing automated emissions calculations and direct access to Sustainable Aviation Fuel (SAF) and high-quality carbon credits.

Supported by BCD’s consulting arm, Advito, the platform translates raw data into behavioural change through real-time emissions figures, dynamic carbon fees, and automated nudges at the point of sale.

BCD CEO Stephan Baars noted that sustainable travel is now a “business imperative, requiring the strategic guidance and tokenised data provided by a Carbon Verification Protocol to ensure every value is traceable for official audits.

The business case for this transition extends beyond compliance with mandates like the CSRD to include enterprise resilience and significant cost savings.

Research from BCD indicates that shifting travel from air to rail can reduce emissions by up to 92 per cent and cut costs by 47 per cent.

As carbon costs rise and non-compliance becomes more expensive, travel managers who successfully integrate these transparent strategies are gaining greater influence in cross-functional corporate decision-making as organisations accelerate toward 2030 climate targets.

UFI Asia-Pacific Conference convenes in Bangkok

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UFI APAC delegates

UFI, the Global Association of the Exhibition Industry, concluded its 2026 Asia-Pacific Conference last week, drawing more than 260 industry delegates to the Queen Sirikit National Convention Centre (QSNCC).

Hosted by the Thailand Convention & Exhibition Bureau (TCEB) from March 5 to 6, the flagship event focused on the structural forces reshaping regional trade, from supply chain shifts to technological integration.

UFI APAC delegates

The gathering served as a strategic platform for UFI’s Associations Committee and Asia-Pacific Chapter to align on regional partnerships. High-level support from the Thai government demonstrated the event’s significance, with opening addresses delivered by Bangkok governor Chadchart Sittipunt, and TCEB’s president Supawan Teerarat.

“TCEB is delighted to host this conference, which aligns with our mission to elevate Thailand as a global leader in exhibitions,” said Supawan. She noted that the event highlighted Thailand’s role as a strategic hub for the Asian market, showcasing the city’s world-class infrastructure and hospitality.

Beyond the plenary sessions, delegates engaged with Bangkok’s cultural heritage through curated tours of local temples and historic neighbourhoods.

The association now turns its focus to the UFI European Conference in Izmir, Türkiye, this June. Looking ahead to next year, the 2027 UFI Asia-Pacific Conference is scheduled to take place in Bali, Indonesia, hosted by the Indonesian Exhibition and Convention Association.

SAii Laguna Phuket targets luxury MICE following brand relaunch and property renovations

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SAii Laguna Phuket

Following a 400 million baht (US$12.6 million) renovation, S Hotels and Resorts is repositioning SAii Laguna Phuket as a luxury business events destination.

The property is utilising its location within the Laguna complex to attract high-yield corporate groups seeking exclusive, upscale event spaces.

SAii Laguna Phuket

The destination’s integration with neighbouring Banyan Tree Phuket, Dusit Thani Laguna Phuket and Angsana Laguna – connected by a dedicated shuttle boat –enables the brand to host large-scale events with seamless logistical control.

Bart Callens, cluster general manager of SAii Laguna Phuket and  SAii Phi Phi Island Village, said: “Nobody else in Phuket has this cluster of hotels together offering seamless interconnectivity and transportation.”

With corporate clients increasingly prioritising sustainability, planners can also easily align events with the resort’s CSR initiatives, including carbon offset programmes and conservation projects tied to Singha Park Chiang Rai.

Hosting the Serandipians’ Essence of Phuket – Boho Sabai event for two consecutive years has been a key driver for the business events sector. By hosting the Asia-focused portion of the traditional Marbella conference, the property gained direct exposure to global luxury travel buyers, resulting in an immediate uptick in high-end bookings.

“This event helps us to be visible to all these luxury travellers and luxury agents, and has helped to elevate our brand overall,” said Ludovic Gallerne, vice president of global commerce, for S Hotels and Resorts.

The commercial strategy capitalises on geopolitical shifts, positioning Phuket as a secure, premium alternative to traditional corporate hubs.

“We are targeting groups that previously looked at Dubai, including those from Singapore and Australia,” said Gallerne.

Fever Kayak Adventures invites corporates to test the waters

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Singapore-based tour operator Fever Kayak Adventures has floated out a suite of curated water-based experiences tailored for corporations seeking outdoor teambuilding opportunities.

Three of the most popular options for large groups include Paddle and Plate, Glow Kayak Tour, and Punggol Waterway Nature Tour.

Paddle and Plate tour

The Paddle and Plate starts at S$99.90 (US$78.80) per person, and this four- to five-hour excursion takes teams through the winding mangrove maze of Pulau Ubin. The paddling culminates at a local floating restaurant (kelong), where participants are served a farm-to-table meal featuring freshly-harvested barramundi and mussels.

For companies seeking a departure from the 9-to-5 schedule, the Glow Kayak Tour (S$54.90) offers a night-time perspective of the Sungei Api Api Mangroves. Utilising kayaks equipped with customisable LED lighting, the two-hour tour provides a low-impact, high-visual-impact experience.

Closer to the heart of the heartlands, the Punggol Waterway Nature Tour (S$44.90) provides a more accessible, two-hour nature circuit. Aimed at promoting mindfulness and environmental awareness, the tour highlights the biodiversity of Punggol’s man-made wetlands, including sightings of the area’s famous smooth-coated otters.

Fever Kayak Adventures also utilises leg-powered Hobie kayaks, which use pedals rather than traditional paddles. This makes the tours accessible to employees of all fitness levels and ages, as it requires significantly less upper-body strength.

The maximum number of participants is 50 pax per session, and all equipment is provided.

The Anam Mui Ne names new director of rooms

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The Anam Mui Ne has appointed Elena Lopez de Silanes as director of rooms.

She oversees rooms division operations at the 127-room resort on Mui Ne Beach, including front office, guest experience, housekeeping, laundry and the in-house water factory, and also serves as executive assistant manager supporting daily operations.

Lopez de Silanes previously worked at Villa Le Corail, A Gran Meliá Hotel in Nha Trang, where she was director of guest experience and entertainment and part of the pre-opening team. She earlier held front office manager and quality control manager roles at Meliá Bali. She has worked in Vietnam since 2022.

Roland Fasel to lead Capella Hotel Group as president

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Capella Hotel Group has appointed Roland Fasel as president, effective April 6, 2026.

Fasel joins from Maybourne Hotel Group, where he was group COO overseeing properties including Claridge’s, The Connaught, The Berkeley, The Maybourne Beverly Hills and The Maybourne Riviera.

He previously served as COO at Aman Resorts from 2017 to 2023, managing global operations and openings including Aman Kyoto and Aman New York.

Song Saa Private Island welcomes new GM

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Song Saa Private Island has appointed Manish Sharma as general manager. He oversees operations at the private island resort in Cambodia.

Sharma has more than 25 years of experience in luxury hospitality. He joins from senior roles with Aman, Six Senses and Soneva across Asia, with experience in Sri Lanka, Bali, the Maldives, Bhutan, the Seychelles, Vietnam, Thailand and India.

Mekong Tourism reappoints Suvimol Thanasarakij as executive director

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The Mekong Tourism Coordinating Office has reappointed Suvimol Thanasarakij as executive director for a two-year term starting in mid-March 2026.

Suvimol has led the organisation since 2022. During her tenure she oversaw regional programmes supporting tourism businesses and cooperation among Greater Mekong Subregion (GMS) countries, including training initiatives for community-based tourism operators and e-commerce programmes for accommodation providers.

She also supported the development of the GMS Tourism Strategy 2030.

ICCA to develop first-ever global impact tool for association meetings

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ICCA has partnered with global convention bureaus and academic institutions to develop a Global Impact Measurement Tool

ICCA has launched a global initiative to quantify the long-term societal and scientific contributions of association conferences, moving the industry beyond traditional tourism metrics.

While these events drive sector advancement and social policy, their broader benefits often remain under-recognised, making it difficult for destinations to justify infrastructure investment to policymakers.

ICCA has partnered with global convention bureaus and academic institutions to develop a Global Impact Measurement Tool

To bridge this gap, ICCA is partnering with Barcelona Convention Bureau, Copenhagen Convention Bureau, Flanders Convention Bureau, Business Events Sydney and Tokyo Convention & Visitors Bureau, to develop a Global Impact Measurement Tool.

The project will be steered by an academic team from the University of Technology Sydney, BI Norwegian Business School, and the Norwegian School of Economics.

It focuses on three primary objectives: establishing a rigorous framework to quantify multifaceted event impacts, enabling members to provide consistent and trustworthy data to local governments for better advocacy, and showcasing how conferences fuel innovation and economic growth.

A validated tool is expected by mid-2028, equipping the business events ecosystem with data-driven insights to reinforce its strategic relevance.

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