Asia/Singapore Friday, 24th April 2026
Page 21

Hong Kong exhibition sector appeals for continued support amid economic headwinds

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An extension will help to shield maturing exhibitions; Hong Kong skyline pictured

With the government’s Incentive Scheme for Recurrent Exhibitions (ISRE) 2.0 set to expire in June 2026, the industry is urging a further extension to navigate a challenging business environment.

Originally announced in the 2024 Policy Address, an additional HK$500 million (US$64 million) was allocated to ISRE 2.0 to attract large-scale international exhibitions.

An extension will help to shield maturing exhibitions; Hong Kong skyline pictured

Exhibition Group’s chairman Carl Wong warned that discontinuing the programme would have an immediate impact, as the market is not yet strong enough to absorb the loss of support.

“For organisers, the financial viability of certain shows will be compromised,” he explained, adding that while public exhibitions are thriving, B2B trade exhibitions face headwinds from geopolitical tensions and economic instability, requiring more resources to remain competitive.

Wong explained that new shows typically take three years to become self-sustaining, hence cutting funding now would jeopardise events just reaching that maturity, suggesting that the ISRE 2.0 be extended for one more year.

In a letter to Hong Kong’s financial secretary Paul Chan ahead of next month’s Budget Speech, the Hong Kong Exhibition & Convention Industry Association (HKECIA) requested an extension of the ISRE, calling for a further HK$500 million to match last year’s investment.

HKECIA Chairman Stuart Bailey highlighted the scheme’s success in the letter, noting that 32 large-scale exhibitions and many major conventions have launched during this period. He also cited an Oxford Economics Group study revealing that the sector supports over 77,000 full-time jobs, underscoring the vital need for continued investment to protect these livelihoods.

Meanwhile, managing director of exhibition organiser Market Hubs, Lierence Li, believes the scheme’s expiration could force growing exhibitions to “go backwards”.

Using the Hong Kong Toycar Salon (Hktoycar) as an example, he noted that transitioning from smaller venues to Tier 1 venues like HKCEC involves exponential cost increases.

“The government subsidy acted as a vital buffer,” Li said, explaining that without it, Hktoycar 2026 will remain at the Hopewell Hotel rather than expanding to a Tier 1 venue.

Singapore’s space ambitions reach orbit at conclusion of Space Summit 2026

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Singapore’s minister for manpower Tan See Leng speaking at the Space Summit 2026

The inaugural Space Summit 2026 concluded at the Sands Expo and Convention Centre, successfully convening over 1,500 attendees and 300 organisations to address the growing interdependence of the global space ecosystem.

The two-day event, themed “New Frontiers: Shaping a Responsible and Inclusive Space Future”, featured representatives from 20 international space agencies and more than 60 speakers who discussed critical issues such as orbital safety, satellite infrastructure, and climate resilience.

Organised by Experia in partnership with the Office for Space Technology & Industry (OSTIn), the summit served as a neutral platform for aligning policy, technology, and talent across the aviation, aerospace, and space sectors.

Singapore’s minister for manpower Tan See Leng speaking at the Space Summit 2026

A landmark development from the summit was the announcement by Tan See Leng, minister for manpower and minister-in-charge of energy and science & technology at the Ministry of Trade and Industry, regarding the upcoming establishment of the National Space Agency of Singapore (NSAS).

Scheduled to launch on April 1, 2026, under the Ministry of Trade and Industry, the NSAS will spearhead Singapore’s efforts to capture a share of the global space economy, which is projected to reach US$1.8 trillion by 2035. The agency is set to assume the current functions of OSTIn while adding new mandates to develop national space capabilities and draft pro-innovation regulations.

Ngiam Le Na, formerly deputy CEO at DSO National Laboratories, was named chief executive (designate) of the NSAS during the event. Her appointment follows her extensive experience in delivering technological solutions for Singapore, including the acquisition and development of Earth Observation satellites.

The summit closed with a focus on regional development in South-east Asia and the long-term sustainability of the in-space economy, reinforcing Singapore’s role as a key node for the global space community.

From special feature to standard expectation: why everyday multilingual access is reshaping events in APAC

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Language access has become a baseline requirement for all regional business events

For years, multilingual support at events in the Asia-Pacific region (APAC) was treated as a premium add-on, something reserved for major international conferences or high-profile keynote sessions. Today, that mindset is rapidly becoming outdated.

In 2026, multilingual communication across the region is becoming part of the everyday fabric of business events. From internal town halls and training sessions to exhibitions, incentives, association congresses and hybrid conferences, language access is no longer viewed as a technical add-on. Instead, it is increasingly tied to audience experience, delegate engagement and participation outcomes, and is fast becoming a baseline expectation for event organisers working across diverse APAC markets.

Language access has become a baseline requirement for all regional business events

This shift reflects a broader change in how organisations operate. Workforces across APAC are more distributed, more cross-border and more hybrid than ever before. English may still function as a common business language, but relying on a single language often limits engagement, confidence and contribution, particularly in internal meetings and knowledge-sharing environments where participation really matters.

Recent research commissioned by Interprefy highlights the scale of this change. In APAC, 71 per cent of event organisers report strong demand for multilingual support, and internal business meetings are among the fastest-growing use cases for live translation and interpretation. At the same time, frustration levels are high when language access is missing: more than nine in 10 APAC professionals report feeling frustrated when they cannot fully participate in an event due to language gaps or communication barriers.

What’s changing is not just where multilingual services are used, but how. Instead of being planned on a one-off basis, language access is increasingly embedded into meeting design from the outset. Organisers are adopting plan-based approaches that allow multilingual support to be deployed consistently across recurring meetings, training programmes and event portfolios, without having to start from scratch each time.

AI-enabled language solutions are playing a major role in making this possible. Advances in live speech translation and AI-powered captions have dramatically reduced the cost and logistical complexity of providing multilingual access at scale. This has opened the door for organisers to support more languages, more sessions and more formats, including smaller meetings and breakouts that were previously excluded.

However, inclusivity is not just about scale. Language is nuanced, contextual and deeply human. That’s why the future of multilingual events is not an “AI versus human” debate, but a hybrid one. In practice, we are seeing organisers combine AI-powered live translation for broad accessibility with professional interpreters for high-stakes, nuanced or culturally sensitive sessions. This flexible model allows events to be both inclusive and precise.

In APAC, this matters across industries; from technology and finance to education, healthcare and government. As organisations expand regionally and globally, multilingual access supports not only understanding but also equity. It enables participants to engage in their own language, ask questions with confidence and contribute meaningfully to discussions and decisions.

Accessibility expectations are also rising beyond language alone. Live captions, subtitles and searchable multilingual content are increasingly valued by diverse audiences, including people who are hard of hearing, as well as attendees joining remotely or in noisy environments. AI-powered solutions make it possible to deliver these features consistently, without placing additional strain on event teams.

Looking ahead, the events industry in APAC is reaching a clear inflection point. Multilingual communication is no longer a specialist consideration or a discretionary upgrade; it is becoming a core component of standard event delivery.

For event organisers, this shift presents a clear opportunity: to engage more diverse audiences, unlock greater participation and extend the long-term value and reach of their events across borders. Ultimately, access to language is access to opportunity. And as expectations continue to rise in 2026 and beyond, inclusion is no longer optional.


Oddmund Braaten is the CEO of Interprefy. Previously the chief operating officer and a board member, Braaten has been leading Interprefy’s commercial and operational success for five years.

Amari Bangkok releases new offer for corporates

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Chitralada meeting room at Amari Bangkok

Amari Bangkok has launched a “Plan your MICE” offer following its recognition as one of the top five ASEAN MICE venues at the 2026 ASEAN Tourism Standards Awards.

Valid through October 31, 2026, accommodation rates start at 3,800++ baht (US$120.30), featuring one complimentary room and one upgrade for every 20 paid rooms, plus a dedicated room for the organiser. The package includes private group check-in, branded welcome drinks, and a traditional long-drum ceremony for groups exceeding 300 guests.

Chitralada meeting room at Amari Bangkok

Meeting packages are priced from 1,650++ baht for full-day and 1,450++ baht for half-day sessions. Benefits include a 40 per cent discount on room rentals, a complimentary secretariat room, waived corkage fees, and free-flow tea and coffee. Delegates also receive 20 per cent off at Breeze Spa, and 15 per cent off dining across the hotel’s six F&B venues.

The 564-key property offers 2,667m2 of event space, including a pillarless ballroom for 1,000 guests and 15 breakout rooms.

Winston Gong helms as GM of Avani Kota Kinabalu

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Minor Hotels has appointed Winston Gong as general manager of Avani Kota Kinabalu, ahead of the hotel’s opening in 2Q2026.

Gong will be responsible for overall operations of the 352-key hotel. He was most recently general manager of Crowne Plaza Phu Quoc Starbay, where he led operational performance and market positioning.

MICE sector powers Singapore to a record S$23.9 billion in tourism receipts

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Singapore (pictured) is working towards its Tourism 2040 goals

Singapore’s business events sector has emerged as a key pillar in the nation’s record-breaking tourism performance, driving a total of S$23.9 billion (US$18.8 billion) in tourism receipts for 3Q2025.

This 6.5 per cent increase over 2024 represents the highest revenue ever recorded for this period. The sector’s strength was bolstered by prestigious global rankings, with Singapore placing first in Asia-Pacific and third worldwide according to ICCA.

Singapore (pictured) is working towards its Tourism 2040 goals

High-impact events like the Milken Institute Asia Summit and ITMA Asia + CITME, alongside massive incentive movements such as the 6,100-delegate Sun Pharma Star Club Awards, also demonstrated Singapore’s status as a business hub.

The broader tourism landscape supported this momentum, with international visitor arrivals reaching 16.9 million. Mainland China remained the top source market with 3.1 million visitors, followed by Indonesia and Australia.

Spending growth was particularly robust in the sightseeing, entertainment, and F&B sectors, which all saw a 15 per cent surge. The hotel industry remained stable with an 81.9 per cent occupancy rate, even as capacity expanded with new luxury openings like Raffles Sentosa and Mandai Rainforest Resort. Additionally, the cruise industry saw a nine per cent increase in passenger throughput.

Looking ahead to 2026, the Singapore Tourism Board expects 2026 international visitor arrivals to reach between 17 to 18 million, bringing in approximately S$31 to S$32.5 billion in tourism receipts.

This optimistic outlook is fuelled by a massive business events pipeline, including the Herbalife Extravaganza –set to be the city’s largest-ever incentive event with 25,000 attendees – and the recently-concluded Association for the Advancement of Artificial Intelligence (AAAI) 2026 Annual Conference (held for the first time outside the US in its 40-year history).

All six purpose-built business events venues also obtained sustainability certification, while over 80 per cent of Singapore Association of Convention & Exhibition Organisers & Suppliers (SACEOS) members achieved sustainability certification, exceeding the target set for December 2025. The tourism sector’s commitment was further strengthened with the launch of the Attractions Sustainability Roadmap in partnership with the Association of Singapore Attractions to drive industry- wide adoption.

Massive infrastructural investments, such as the US$8 billion expansion of Marina Bay Sands, will also add around 18,580m2 of meeting space, a 570-suite luxury hotel tower featuring rooftop dining, a 15,000-seat arena, and an expanded array of F&B and retail options.

Tan Boon Khai to lead Therme Group as CEO

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Therme Group has appointed Tan Boon Khai as CEO of Therme Group Singapore. He will lead the development of Therme Singapore at Marina South as part of the group’s expansion in Asia.

Tan has more than 30 years of experience across the public and private sectors in Singapore. He was previously CEO of JTC Corporation.

Skal Asia Congress returns to Macau

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SKAL Asia Congress held in Sri Lanka last year; photo by Skal International Macao

The Skal Asia Congress returns to Macau at the Grand Lisboa Palace from June 11 to 14, 2026.

Under the theme “Celebrating Heritage – Empowering Innovation”, the event will focus on integrating AI and technology to diversify tourism offerings through sustainable practices.

SKAL Asia Congress held in Sri Lanka last year; photo by Skal International Macao

Hosted by Skal International Macau, this marks the club’s fourth time hosting the regional congress, following a successful 2018 edition. Organisers expect 150 to 200 delegates, with the majority hailing from India, followed by South-east Asia, Japan, Korea, and Hong Kong.

Club president Vinzenz Rosadepauli, who is also the general manager of Sofitel Macau at Ponte 16, told TTGmice: “The return of this congress highlights Macau’s status as Asia’s leading MICE destination. Our club won the bid against proposals from Japan, Korea, and other cities.”

He added: “Our goal is to sustain the legacy of promoting Macau’s tourism. This ICCA-accredited congress will celebrate our rich heritage while empowering innovations to adapt to the evolving industry.”

The event begins on June 11 with a welcome reception. On June 12, a grand opening ceremony featuring industry keynote speakers will be followed by a cultural city tour and Macau Night, an evening showcasing traditional culture and culinary delights.

The Annual General Meeting will take place on June 13, followed by a lunch hosted by the organisers of the 2027 Asia Congress (Malaysia). After a second afternoon city tour, the event will conclude with a gala dinner at the Grand Lisboa Palace. Optional Macau and Hong Kong tours are available for delegates wishing to extend their stay.

As of early 2026, Skal International Macau has more than 40 members across various sectors of the tourism and hospitality industries.

China’s changing outlook

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Congratulations on receiving the award. You joined Shanghai CCPIT (China Council for the Promotion of International Trade) in 1984, after graduating from university, and retired in 2016. What role do you continue to play in the exhibitions industry?
I’m honorary president of the Shanghai Exhibition and Convention Industry Association, and director of the China National Exhibition Technical Standards Commission, a professional body.

In 1984, Shanghai CCPIT established the Shanghai International Exhibition Co (SIEC), marking a pivotal year for the industry. As the city’s first state-owned company specialising in international exhibitions, SIEC’s founding set the stage for Shanghai’s development into a global event hub.

I eventually became vice-chairman of Shanghai CCPIT and spent a decade, from 2002, working on the 2010 Shanghai World Expo. Following that, I was deputy director of the Shanghai Municipal People’s Government, the local administrative agency of Shanghai, until I retired.

How has UFI helped SIEC on its exhibitions journey?
SIEC’s goal was to start organising exhibitions, co-operating with Hong Kong and international exhibition companies.

UFI also started focusing on China around 1986/7 and organised a 1.5-day training programme. At that time, Shanghai had no more than 10 domestic exhibition companies and joint ventures were limited.

Then, SIEC became the first international exhibition company in Shanghai to be admitted as a full UFI member and organised UFI-approved events such as Auto Shanghai, Die & Mould China (DMC), and China Interdye.

Today, the UFI China Chapter has more than 280 members across every province, driven by local government initiatives and financial support aimed at internationalising the industry. This growth mirrors China’s economic evolution, transitioning from manufacturing in the 1980s and retail in the 1990s to today’s focus on high-tech and AI.

What is the outlook for China’s exhibitions industry and where are the opportunities?
Post-pandemic recovery began in 2023, rebounding rapidly to reach 2019 levels within a single year. While the industry continued to expand through 2025, the rate of growth has since moderated.

The state of the industry is also not very balanced as some business sectors are doing better than others and are facing different challenges. For example, IT and AI exhibitions are developing fast but real estate is down, as are pet and wedding shows.

Chinese exhibition organisers are looking for new markets and are expanding quickly overseas to South-east Asia, the Middle East and Africa under the Belt and Road Initiative, so there are still opportunities.

How can UFI and the China Chapter work better together?
The UFI China Chapter, with more than 280 members, is the largest in Asia-Pacific and also one of the largest globally in terms of member, venue and event numbers.

It is significant UFI established a dedicated service centre in Shanghai as China remains the dominant, fastest-growing market in the region.

While UFI is planning events and training, many members who do not speak English face a challenge and will need to rely on some form of translation tool.

Members in general would also like to see improvement in the standard of exhibition and visitor matching and to learn how to make better use of data collected.

What is being done to attract, and retain, the next generation of professionals?
China is fortunate to have many schools and institutions offering programmes in exhibitions and management and there are many graduates every year.

In addition, industry associations are also offering certification at various levels and are cooperating with international organisations like UFI.

However, turnover is still high and my suggestion is for employers to do more to give opportunities to the young.

The Westin Desaru Coast Resort eyes global MICE growth

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An aerial view of The Westin Desaru Coast Resort

Seeking to diversify its inbound source markets, The Westin Desaru Coast Resort held a destination showcase in Singapore to position the coastal retreat as an alternative choice for international business events.

The 275-key resort, which manages the Desaru Coast Conference Centre, offers a grand ballroom capable of accommodating up to 1,400 delegates within 1,252m2 of total event space. Featuring a 6.8m ceiling height, naturally lit pre-function areas, and advanced technology, the facilities are designed to deliver the Westin Meetings programme, which integrates wellness into every stage of the event journey. These facilities are further complemented by three additional meeting rooms.

An aerial view of The Westin Desaru Coast Resort

While Malaysia remains the resort’s top corporate market with significant volume from Kuala Lumpur, Singapore currently sits in second place. According to Colby Choo, director of sales & marketing for The Westin Desaru Coast Resort, the property is now looking beyond these established channels.

“We feel that these markets are nearing the ceiling, and are trying to explore new inbound markets,” he said. He pointed to a major buyout group arriving this week – booked through a Singapore travel agent – consisting of 420 delegates from various countries across Asia Pacific. The group will arrive in Singapore before taking a chartered ferry to Desaru for a three-night stay.

Choo noted that such international groups, specifically those with regional headquarters in Singapore, will be the primary target for the resort’s growth strategy.

Outbound corporate groups from China are also high on the agenda following an increase in enquiries over the past year, including a group booking that materialised in October 2025.

To capture this interest, Choo is proposing a “twin destination” strategy to potential Chinese clients. While Desaru is known for its tranquil coastline rather than shopping, he suggests combining the trip with a visit to Johor Premium Outlets on the return journey to Singapore or Senai International Airport.

“We plan to undertake more sales calls in China with Marriott International and participate in major tradeshows such as IMEX and IBTM alongside the Malaysia Convention & Exhibition Bureau. We also made a new hire dedicated to selling Marriott’s Malaysian properties to international groups,” Choo shared.

As part of its continued investment in the business events segment, The Westin Desaru Coast Resort will also launch a dedicated digital platform focused exclusively on meetings and events. Expected to go live this month, the new website will serve as a centralised resource for planners, featuring comprehensive venue details, floor plans, and tailored offerings.

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