Start-up Worklounge rolls out membership for hotel business lounges

Sofitel Bangkok Sukhumvit

Worklounge, a workspace platform that provides remote working professionals and executives with access to a network of luxury hotel lounges through a monthly subscription model, has made its debut in Thailand.

Worklounge’s network currently comprises 25 lounges across 10 cities – such as Bangkok – across the country. This network affords remote working professionals access to business lounges at properties such as Sofitel Bangkok Sukhumvit, Hyatt Regency Sukhumvit, InterContinental Phuket, and Amari Pattaya.

These lounges will feature fast Internet, comfortable seating areas, F&B, and the high-touch service that is expected from a luxury, hospitality brand. Members can access any lounge in the network by flashing their digital membership card on the Worklounge mobile app.

“We are initially launching in Thailand, but have gained great traction within the hotel sector across South-east Asia and are already signing up partner lounges in Vietnam, Indonesia, Singapore, and Hong Kong. Eventually, the goal is to scale the platform regionally and within a
few years, globally,” said Riku Penttinen, Worklounge’s co-founder.

Worklounge co-founders Penttinen and Benjamin Assuied both come from hospitality backgrounds, with experience leading hotel brands in Asia, Europe, and South America. They set up Worklounge to address the growing demand for flexible workspaces.

According to a 2020 McKinsey study, “finance, management, professional services and information sectors have the highest potential for remote work” and this trend is “likely to persist in the wake of the pandemic, mostly for a highly educated, well-paid minority of the workforce”.

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