Taiwan welcomes the world with Open Arms

The fresh slogan for this year’s campaign embodies Taiwan’s warm welcome to corporates from around the world

Meet Taiwan has launched a new marketing campaign for 2023, Meet Taiwan Open Arms, to demonstrate Taiwan’s readiness to welcome business events and corporate meetings from around the world.

The campaign comprises a trilogy of videos based on the Open Arms theme, showcasing various aspects of Taiwan.

The fresh slogan for this year’s campaign embodies Taiwan’s warm welcome to corporates from around the world

The first video, Let’s Meet Taiwan Again!, expresses the anticipation of reuniting with old friends after a long separation and the excitement of meeting and exchanging ideas with new friends.

The second video, Meet Every Moment!, previews a business trip to Taiwan for foreign professionals, highlighting exhibition activities, professional exhibition services, a wide range of tourist attractions, local cuisine, scenic beauty, and the friendliness of Taiwan.

The trilogy concludes with Meet Taiwan Open Arms, Open Minds, Open Possibilities, conveying the core message that MEET TAIWAN sincerely invites people from all countries to come and see Taiwan’s beautiful scenery, listen to cultural melodies, and taste local delicacies.

Meet Taiwan will also be launching a series of Open Arms-themed activities on social media platforms in the near future.

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