Ground control

Tripfez Travel orchestrates a 12-day incentive trip to Saudi Arabia for a leading Malaysian commercial vehicle manufacturer within two months

Delegates at Miqat Dhul Hulaifah Mosque in Abyār Alī Medina

Event brief
A prominent commercial vehicle manufacturer in Malaysia engaged Kuala Lumpur-based destination management company specialising in Muslim tours, Tripfez Travel & Tours, to organise a 12D10N incentive trip for their top Muslim sales personnel to Saudi Arabia.

Tripfez’s itinerary for the 153-pax group included an Umrah pilgrimage and guided sightseeing tours in the sacred cities of Medina and Jeddah.

Event highlights
For many delegates, this was their first visit to Saudi Arabia. The group commenced their journey from Kuala Lumpur to Medina aboard Saudia Airlines.

Upon arrival at Prince Mohammed Bin Abdul Aziz International Airport, the group were welcomed by a representative from Tripfez and transferred to Medina city by bus. The first day was a free and easy day with a group dinner at a local restaurant.

The next three days featured guided city tours of Medina. Among the places visited were historic mosques closely linked with Islamic history. The three mosques are Abu Bakr Al-Saddique, Ghamamah Mosque, and the courtyard of Nabawi Mosque where the tomb of the Prophet Muhammad lies.

Delegates also explored Mount Uhud, the historical site of the pivotal battle that occurred on March 19, 625CE, between the Prophet and his small Muslim army and the larger Meccan army led by Abu Sufyan ibn Harb.

On the fifth day, the group travelled to Mecca by train. In Mecca, they visited mosques and historical sites such as the Cave of Hira, where Prophet Muhammad received his first revelation, and Jabal al-Rahmah, a mountain in Arafat where the Prophet delivered his last sermon in 623AD.

The highlight of the seventh day was performing the Umrah, also known as a minor Hajj, at Al Masjid Al Haram (Holy Mosque) and circling the Kaaba which is also housed at the Holy Mosque.

Challenges
Faeez Fadhlillah, CEO of Tripfez Travel & Tours, recounted his client’s specific request for the entire group to travel together from Kuala Lumpur to Saudi Arabia, emphasising the importance of maintaining group unity by taking the same flights.

A significant challenge they encountered was securing the required airline seats within a tight timeframe of less than three weeks before the departure date. To meet demand, Tripfez Travel promptly obtained all available seats directly from Saudia Airlines and worked diligently with numerous partner agents of Saudia to secure the remaining seats for the group.

Moreover, Tripfez Travel efficiently planned the programme itinerary and managed flight and ground arrangements within a tight timeframe of just two months.

During the programme itself, a critical challenge was to maintain the punctuality of the itinerary and ensure that the four buses adhered to the schedule. To tackle this, daily briefings were held for the tour leaders, bus drivers, and ground handler partners.

Faeez said: “These briefings played a crucial role in keeping all stakeholders informed about the day’s programme and preventing any errors in the early stages of the trip. The proactive communication strategy was pivotal in maintaining a smooth and well-coordinated travel experience throughout the entire journey.”

Event Umra Incentive trip 2023
Organiser Tripfez Travel & Tours
Venue Medina and Mecca, Saudi Arabia
Dates October 26 to November 5, 2023
Attendees 153

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