The accommodation industry conference, Maximum Occupancy, has chosen Perth as the host city for the two-day event next year.
Organised in conjunction with the Australian Hotels Association (WA), the conference will take place on April 16 and 17, 2024. It will include networking, industry updates, insights, and presentations from leading industry speakers from Google, Expedia, Booking.com, STR, and major hotel groups.
Discussion topics will include distribution strategies, 2024’s economic outlook, digital marketing, tech/AI strategies, revenue management, HR techniques, and reengagement with the Chinese market.
There will also be a full-day workshop where delegates can learn one-on-one with industry experts in a small class environment.
Managing director of Fastrack Digital and conference organiser, Adrian Caruso, said Maximum Occupancy’s arrival in Perth follows strong demand within Western Australia’s accommodation (WA) sector, with further growth expected in the years ahead.
“For six years, highly successful Maximum Occupancy conferences have been held in Sydney and Auckland, so the decision to bring the conference to Perth is an obvious one,” Caruso said.
Australian Hotels Association’s (WA) CEO, Bradley Woods, added: “In just the past few weeks there have been a number of positive announcements regarding major events and new flight paths into WA, which will deliver direct benefits to WA’s accommodation hotels, so the Maximum Occupancy conference is particularly timely.”
A veteran of STB, Tan has dedicated 18 years to the organisation in various pivotal roles. He was most recently the director for World Expo where he led the whole-of-government efforts to conceptualise, develop, and operate the Singapore Pavilion at Osaka World Expo 2025.
Prior to joining Silversea, he played pivotal roles in shaping sales strategies and enhancing market presence for notable cruise lines.
She brings with her 25 years of experience in sales and marketing within the hospitality industry, and served most recently as regional director of sales & marketing at COMO Hotels.
