THE MEETINGS and incentives market in Brunei is seeing stronger growth this year compared to the last, report some DMCs.
Sunshine Borneo Tours & Travel managing director, Anthony Chieng, attested this growth to rotational regional meetings that have landed in the destination. The company handled the tours for the 19th ASEAN-European Ministerial Meeting in April for more than 300 delegates, as well as the post-show tours for The Pacific Association of Quantity Surveyors 16th Annual Congress in July.
Freme Travel Services, which handles mostly meetings and incentives from Malaysia and Vietnam, has registered a year-on-year growth of about five per cent from these markets. The companyâ€™s manager, inbound and MICE division, Sugumaran Nair, said groups from Malaysia and Vietnam would usually combine Brunei with Kota Kinabalu in East Malaysia, with an average of three days/two nights spent in Brunei.
Meanwhile, the Sultanate has attracted two new international golf events, namely Asia Pacific Golf Summit 2012 from December 11 to 13, and the Royal Trophy-Europe vs Asia Golf Championship from December 14 to 16.
These tournaments enhance Bruneiâ€™s status as a popular golf destination that has hosted games such as the Brunei Open and the Aberdeen Brunei Senior Masters.
Nitaya Pirinyuang, sales manager-travel industry/ MICE of The Empire Hotel & Country Club where the two year-end golf games will be held, expects full occupancy during these events.