ION Orchard‚Äôs 218m-high observation deck, ION Sky, will reopen end-November with a new look that includes a multimedia displays spanning the entrance on level four to the viewing space on level 56.
The update allows event planners to customise animations and brand labels on LED screens, from the entrance gantry on ION Orchard‚Äôs fourth level and touchscreen lift buttons to the projection screens that wrap around ION Sky. It is accompanied by an audio system.
‚ÄúWith this enhancement, planners have a good opportunity to look at customising unique and even world-class events,‚ÄĚ said Chris Chong, chief executive of Orchard Turn Developments.
He told TTGmice that beyond shopping, which Orchard Road has come to be known for, the belt is starting to draw in both travellers and corporates looking for experiential spaces and attractions.
Chong added that the venue ‚Äď which can include Salt Grill and Sky Bar one level below ‚Äď is optimised for bespoke premium events such as exclusive gala nights, product launches and corporate rebranding events. The viewing deck can hold between 100 and 120 pax.
For its regular programme, ION Sky‚Äôs multimedia animation is an 11 minute-long showcase on Singapore‚Äôs history, the evolution of Orchard Road and ION Orchard. It is created in collaboration with local singer-songwriter Dick Lee and shows every 45 minutes for seven times a day.