Here's TTGmice's weekly round-up of MICE developments outside of Asia-Pacific.
Jerusalem, Tel Aviv enhance tourist services
The cities of Jerusalem and Tel Aviv in Israel have launched a new suite of tourist services that to improve the destination experience for visitors.
In Jerusalem, the Jerusalem Development Authority (JDA) has created a new week-long city pass that offers a bus service from the airport, free inner-city public transportation and discounts at the city’s attractions and museums. Employees in uniform at the “Itraveljerusalem” stand will greet the tourists arriving in Israel at the airport. In addition, information trucks are now positioned at the Jaffa gate and the Machne Yehuda food market to offer free Wi-Fi access, cell phone recharging stations and refreshments.
Over in Tel Aviv, the Ministry of Tourism and the Tel Aviv-Yafo Municipality have launched two new Tourist Information Centers as well as an information truck located on the Tel Aviv Promenade in front of the Frishman Beach and a pop-up information centre operating on weekends inside the historic clock tower at the entrance of Jaffa.
Business events get focus in Wales’ Year of Discovery campaign
The Welsh Governmentâ€™s Business Events team will be building up Wales’ reputation as a world-class business events destination as part of the destination’s Year of Discovery campaign in the new year.
The focus ties in with the impending opening of the new International Conference Centre Wales in 2019, and follows on from a five-point approach undertaken in 2018 to accelerate the growth of the country’s business events market. The five-point approach includes: the appointment of Heledd Williams as head of business events; a programme of attendance to national and international shows; a co-ordinated approach to promoting Wales; an education programme for Visit Wales partners; and exploiting Walesâ€™ reputation for hosting major global events such as the Champions League Final and the Volvo Ocean Race.
The Year of Discovery campaign will provide a further opportunity to highlight Walesâ€™ unique appeal as a centre of expertise and academic research, as well as its stunning blend of natural landscapes, culture and heritage.
Vienna to welcome diabetes experts in 2020
The European Association for the Study of Diabetes (EASD) will stage its 56th Annual Meeting at Reed Messe Wien, Vienna, Austria from September 21-25, 2020.
Some 15,000 participants from 130 countries are expected to attend the event, which is said to be the worldâ€™s largest diabetes research and treatment congress.
The EASD Annual Congress scientific programme will feature 1,200 talks and presentations covering the latest advances in diabetes research and treatment.
It will be the fifth time that the Austrian capital hosts the EASD Annual Meeting.