Yamaman goes to Myanmar

Wishton Hotel Yangon will be opening its doors this month

Japanese realtor Yamaman will be making its first foray overseas, with the launch of a hotel in Myanmar on February 17.

Situated in the Yankin area between downtown Yangon and Yangon International Airport, the Wishton Hotel Yangon will be operated by Yamaman’s Myanmar arm, Hotel Yamaman.

Wishton Hotel Yangon will be opening its doors this month

The Japanese-style accommodation will be supported by Japanese-speaking staff. Each of the 91 rooms will be equipped with a bath, with prices ranging from US$70-80 per night. Half of the rooms are designed for long-term stays, and feature a kitchen and washing machine. Guests can also enjoy a Japanese breakfast buffet.

By offering affordable, diverse accommodations near the international airport, Yamaman hopes to attract tourists, business travellers and long-term guests to the hotel, which will become the company’s test case for expansion in Myanmar.

Sanae Tani, Yamaman overseas operations department executive, told TTGmice: “We decided to open the hotel (in Yangon) because of the potential for future growth in Myanmar and the warm personality of the Myanmar people.”

Tani said that Yamaman’s mix of Japanese hospitality and ability to accommodate longer-stay guests is filling a gap in the market.

“In Myanmar, the number of serviced apartments for long-term stays has increased dramatically, but there are still few Japanese-style facilities and services available, especially for Japanese businesspeople,” she said.

Although no concrete plans are in the pipeline, the company is eyeing more hotel ventures outside Japan.

“We would like to open five or six hotels in Myanmar and hope to develop our business in other South-east Asian countries too,” Tani said.

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