Japanese realtor Yamaman will be making its first foray overseas, with the launch of a hotel in Myanmar on February 17.
Situated in the Yankin area between downtown Yangon and Yangon International Airport, the Wishton Hotel Yangon will be operated by Yamamanâ€™s Myanmar arm, Hotel Yamaman.
The Japanese-style accommodation will be supported by Japanese-speaking staff. Each of the 91 rooms will be equipped with a bath, with prices ranging from US$70-80 per night. Half of the rooms are designed for long-term stays, and feature a kitchen and washing machine. Guests can also enjoy a Japanese breakfast buffet.
By offering affordable, diverse accommodations near the international airport, Yamaman hopes to attract tourists, business travellers and long-term guests to the hotel, which will become the companyâ€™s test case for expansion in Myanmar.
Sanae Tani, Yamaman overseas operations department executive, told TTGmice: â€śWe decided to open the hotel (in Yangon) because of the potential for future growth in Myanmar and the warm personality of the Myanmar people.”
Tani said that Yamamanâ€™s mix of Japanese hospitality and ability to accommodate longer-stay guests is filling a gap in the market.
â€śIn Myanmar, the number of serviced apartments for long-term stays has increased dramatically, but there are still few Japanese-style facilities and services available, especially for Japanese businesspeople,â€ť she said.
Although no concrete plans are in the pipeline, the company is eyeing more hotel ventures outside Japan.
â€śWe would like to open five or six hotels in Myanmar and hope to develop our business in other South-east Asian countries too,â€ť Tani said.