PCMA President and CEO Sherrif Karamat has revealed that Karen Bolinger has taken on a new role in the PCMA APAC Advisory Board as managing director, Asia Pacific.
Bolinger will be based in Melbourne, and will lead PCMA‚Äôs Asia Pacific operations team through its office in Singapore.
Her focus will be on new initiatives to extend and strengthen PCMA‚Äôs presence in the region. This includes region-specific events, thought leadership, curated content and education, as well as enhanced stakeholder engagement and identifying new business partners.
As a former CEO of the Melbourne Convention Bureau and Chair of the BestCities Global Alliance, Bolinger has made significant business event contributions to the visitor economies of Australia and other leading international destinations. This includes the ability to successfully bring industry, government policymakers, business partners and service organisations together to focus on new opportunities.
‚ÄúAs stakeholders in the global business events industry look towards a post-COVID-19 recovery, we believe that the Asia Pacific region will recover first and that the industry will be substantially changed,‚ÄĚ said Karamat.