BESarawak and MyCEB introduce funding support for MICE events

Sarawak’s minister of tourism, creative industry and performing arts, Abdul Karim Rahman Hamzahlaunches Beimpactful campaign in Kuala Lumpur on March 30. With him on stage are high ranking government officers from Sarawak.

Sarawak state convention bureau, BESarawak, in partnership with the Malaysia Convention & Exhibition Bureau (MyCEB), jointly launched the BEimpactful package on March 30, a timely move as Malaysia’s borders reopen.

BEimpactful will offer targeted support for physical, hybrid and homegrown national and international conventions, exhibitions and corporate meetings held in Sarawak. For incentives however, the event must be physical in order to qualify for support.

Sarawak’s minister of tourism, creative industry and performing arts, Abdul Karim Rahman Hamzah (in the centre), at the launch of the BEimpactful campaign in Kuala Lumpur on March 30, 2022. With him on stage are other high ranking government officers from Sarawak.

BESarawak offers funding support up to a maximum of RM20,000 (US$4,750) for business events with 30 to 149 national and international delegates, and funding from RM20,000 onwards for more than 150 national and international delegates. It will help cover bidding costs, website development, marketing, committee travelling expenses, site inspections, delegate boosting, technical visits and speaker expenses.

Speaking at BESarawak’s Tribal Gathering held in Kuala Lumpur, Sarawak’s minister of tourism, creative industry and performing arts, Abdul Karim Rahman Hamzah, said: “BESarawak and MyCEB are working closer than ever at higher levels of collaboration to drive Malaysia’s economic

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