The Malaysia Convention & Exhibition Bureau (MyCEB) hosted its first networking session of the year earlier this week.
Held at Mandarin Oriental Kuala Lumpur, the event was attended by over 250 business events industry players comprising both MyCEB’s Industry Partner Programme (IPP) members and non-IPP members, including venue operators, PCOs, and PEOs.
Key takeaways from the networking session underscored the importance of annual convergence to set the tone and establish common ground within the industry. It provided an opportunity for members to articulate their needs and perspectives, and gain deeper insights into the challenges and opportunities prevalent in the business events landscape.
The event also marked MyCEB’s newly-appointed CEO Azman Haji Tambi Chik’s first official gathering with local industry players.
As MyCEB gears up for the launch of the MICE/Business Events (BE) Community next year, the focus remains on strengthening regional ties, promoting economic growth, and enhancing the overall profile of the business events industry across South-east Asia.
