FHA-Food & Beverage, Singapore’s biggest F&B tradeshow, will return to the Singapore EXPO next month.
Held from April 23-26, 2024, the show will boast 70 international pavilions. Show organiser, Informa Markets, anticipates the participation of over 1,500 exhibitors from 50 countries and regions, with an expected attendance of 60,000 attendees. There will be 12 core segments ranging from gastronomic innovations to sustainable practices.
This year, in joint collaboration with The German Federal Ministry of Food and Agriculture, FHA-Food & Beverage has appointed Germany as the Country of Honour, where 37 exhibitors will be present within the Germany Pavilion, making it a substantial and historically biggest German participation. Attendees will have the opportunity to attend “German Day” presentations, wine-food pairings, and cooking shows.
This year edition will see the launch of an inaugural meat competition, in response to the volume of sales of meat in Singapore projected to reach 502,400 tonnes in 2026 from 411,100 tonnes in 2021.
Sponsored by the Meat & Livestock Australia, professional butchers and chefs can come together to challenge their craftsmanship and creative usage of beef and lamb. The competition will take place on April 24 and 25, and it aims to provide consumer education, as well as cooking ideas to promote beef and lamb consumption.
Back for a second instalment, the FHA Beer Awards 2024 seeks to showcase diversity and creativity of today’s brewing scene. Participants will be judged across 10 categories and winners of each category proceeding to participate in the Best of Show round.
Also in its second edition is Young Talents Escoffier – Singapore Selection. This competition serves as a platform for individuals under the age of 25 to showcase their culinary expertise.
For the first time at FHA-Food & Beverage, participants will receive accreditation from a distinguished panel of Michelin chefs in two categories: the Kitchen Category, featuring renowned chefs such as Emmanuel Stroobant of two-Michelin-star Saint Pierre, Jeremy Gillon of one-Michelin-star JAG, and more; and the Service Category, which includes sommeliers and wine professionals on the judging board.
