Asia/Singapore Wednesday, 24th June 2026
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ICCA and Kaohsiung unveil Kaohsiung Protocol Framework

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ICCA being the global meetings industry association decided to create a framework which will enable and support ICCA members and the wider business events industry to utilise the knowledge, best practices and understand new business models

ICCA – the International Congress and Convention Association – in collaboration with the city of Kaohsiung, has revealed the Kaohsiung Protocol Framework as the major legacy outcome of the 59th ICCA Congress.

The Kaohsiung Protocol is a crowdsourced framework identifying major trends and key strategies which will enable the international meetings industry to thrive, now and into the future. The trends identified include Innovative Business Models, Shared Risk, Digital Restructure & Hybrid Events, and Enhanced Engagement & Value Strategies.

ICCA decided to create a framework which will enable and support its members and the wider business events industry to utilise the knowledge, best practices and understand new business models

ICCA president James Rees described the Kaohsiung Protocol as a tangible, documented framework “that will be the true legacy of this year’s event – and that will resonate with members for years to come”.

This new framework is ICCA’s response to the major global trends such as technological advancement, safety and health, and understanding the next generations of attendees, all impacting the global events industry.

The conclusion is that it is the duty, as well as privilege, of the event industry to contribute to the advancement of the society through promoting core values such as knowledge economy, sustainable development, and global connection.

The show must go on

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The flow of visitors to the exhibition was beyond my expectation

Hot idea
Consult with your stakeholders and weigh out the pros and cons of whether the exhibition would be better staged online or offline

The exhibition was a welcome platform to connect with customers face-to-face after months of distance working and remote communications

Event brief
Despite the ongoing Covid-19 pandemic, the physical edition of Beijing InfoComm China 2020 proceeded as planned from September 28-30.

Billed as Asia Pacific’s premier Professional AudioVisual (Pro-AV) and Integrated Experience solutions platform, the tradeshow needed to have numerous precautionary measures in place to help safeguard the health and safety of participants.

Held at the China National Convention Center in Beijing, the three-day event connected global and regional solution providers, vertical market end-users and the supply chain.

Beijing InfoComm China 2020 attracted more than 450 exhibiting companies from around the world, of which more than 100 companies were participating for the first time.

The Summit, which also ran for three days in parallel to the exhibition, attracted 5,589 delegates who gained valuable insights from keynote presentations and discussions across 53 sessions.

Event highlights
The solutions featured during the show some of the best in Chinese innovations, including automation, artificial intelligence, machine learning, big data, Internet of Things and other smart technologies that are transforming Pro-AV and Integrated Experience applications.

Among the 450 exhibiting companies were 107 exhibitors who showcased products that were either new in China or new in Asia.

Richard Tan, executive director of InfoCommAsia, said: “The strong exhibitor turnout was a powerful endorsement of Beijing InfoComm China as the industry preeminent showcase, and our ability to stage a premier trade exhibition efficiently and safely under unprecedented conditions.”

Tan said the inaugural Start-up and Incubator Zone “generated much excitement among visitors”, who were among the first to preview next-generation integrated experience solutions by 25 start-ups.

Delegates listening intently at The Summit

A new feature introduced at The Summit was the AV Managers Day, where the programme was curated to cater to the specific needs of operational managers seeking to share experiences in project management. Diverse experiences in project and operations management were shared, and many participants took away valuable knowledge and information relevant to their professional work.

Another highlight at The Summit was the NIXT Conference, held for the second time following a successful debut in 2019. Here, case studies were presented to participants on the transformative power of artificial intelligence, Internet of Things, robotics, smart wearables, extended reality and 5G, on various industries including media and entertainment, manufacturing, retail, smart cities and transportation.

Challenges
“When the pandemic broke out in early 2020, and business operations were disrupted and movement of people was curtailed, we were not sure if Beijing InfoComm China could be staged (in-person).

“However, the encouragement of exhibitors gave us the confidence to proceed with organising the show, with the support of venue and industry partners. We are heartened by the positive response and feedback, validating our decision and justifying the confidence of participants and industry players,” recalled Tan.

As one of the major challenges was safeguarding the wellbeing of all delegates, Tan said: “Precautionary measures such as mandatory mask-wearing and ensuring there were safe-distancing measures in place.

“Exhibitors and visitors engaged in lively discussions and extensive networking activities also took place in the booths and meeting rooms, showing that the quality of experience at the show was not compromised.”

Event Beijing InfoComm China 2020
Organiser InfoComm Asia
Venue China National Convention Center, Beijing
Dates September 28-30, 2020
Attendance 30,866 visitors

MICE Matters branches out into digital technology; other plans up its sleeves

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Singapore-based MICE Matters has unveiled a new division, Virtual Edge @ MM, as the typically incentives-focused company shifts its focus and business model to ride through the pandemic.

The end-to-end digital platform is able to implement, manage, and operate customised tech solutions, from pre-event communication and preparations, to event-day logistics and management, rounding off with post-event services.

MICE Matters’ working digital studio dubbed The Upper Room

As such, MICE Matters has also set up a working digital studio within its Singapore office, and named it The Upper Room.

Its director, Melvyn Nonis, shared with TTGmice one of the main objectives of setting up Virtual Edge @ MM is so that the company can continue to value-add and remain relevant for its incentive clients in the new normal.

He added that it was “important to upskill the team digitally” along with the times. Moreover, learning about digital technology can be applied to various facets of the incentive tour experience to ensure tours run more efficiently, especially so for large groups of 1,000 people the company regularly managed prior to the pandemic.

In line with this, the team has also commenced on a new project entitled GMX. GMX takes its lead from a teambuilding mobile app MICE Matters previously ran for its client’s event. However, the current objective is to design and create a corporate teambuilding gamification app that will help rediscover Singapore.

Nonis said: “We are targeting to complete this project by year-end and roll it out to the market at the beginning of 2021.”

When asked about its incentives business, Nonis said: “MICE Matters’ post-Covid-19 core business and clientele will mainly revolve around the organising of outbound corporate meetings and incentive programmes.”

He strongly believes that “virtual reality tours will not replace actual incentive tours”, and hence the company will also be diversifying its core services to other industries. Currently, its incentive groups hail from the financial planning, insurance, and multi-level marketing industries; and meeting and conferences from the IT sector.

MICE Matters is also exploring several corporate programmes based on the recent initiatives rolled out by Singapore Airlines. Possibilities could include behind-the-scenes tours of Singapore Airlines’ training facilities, or experiencing its flight simulator.

Malaysia to welcome new cafe-focused tradeshow next year

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The Malaysia Latte Art Championship will be a highlight at ICBS

Montgomery Asia, a global exhibitions company with 125 years of experience, has partnered Malaysia Specialty Coffee Association (MSCA) to launch the inaugural International Café & Beverage Show (ICBS) next year in Kuala Lumpur, Malaysia.

Taking place from June 10-12, 2021, the three-day event will showcase artisanal food, beverage and café products from businesses and brands, both from Malaysia and the greater region of Southeast Asia.

The Malaysia Latte Art Championship will be a highlight at ICBS

Coffee enthusiasts, as well as F&B professionals, can look forward to an exciting roster of exhibitors, including suppliers of coffee beans, general beverages, café food items, the latest machinery and equipment, and innovative packaging designs.

As part of the partnership, Montgomery Asia will be hosting the next three years of the internationally-recognised Malaysia National Coffee Championship (MNCC), first organised by the MSCA in 2014.

MNCC 2021, the major headlining event of ICBS, will bring back annual events such as the Malaysia Barista Championship, Brewers Cup, and Latte Art Championship.

At the Malaysia Barista Championship, baristas compete in a brew-off to showcase their service and personalities. The Malaysia Brewers Cup highlights the craft of filtered coffee, challenging the baristas’ ability to extract outstanding flavours while brewing coffee by hand. Lastly, the Malaysia Latte Art Championship will see baristas present their art according to planned routines which will be judged on consistency and aesthetics.

For brewers and baristas seeking to compete on the world stage, winners of each event category will stand a chance to represent Malaysia at the World Coffee Championships, sanctioned by World Coffee Events. The stage, which is hosted by a different country yearly, will see competitors, judges and volunteers from across the country taking part.

ICBS is the first step in Montgomery Asia’s growth plan across the South-east Asian region. The tradeshow is also supported by the Malaysia Convention & Exhibition Bureau.

First Hyatt hotel in Hanoi makes landfall

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Long-stay room

Hyatt Hotels has opened the Hyatt Regency West Hanoi, the first Hyatt to debut in Vietnam’s capital.

Located in Nam Tu Liem district, the Hyatt Regency West Hanoi was rebranded from an existing hotel, and undergone extensive renovation throughout. It is situated near to the National Convention Center, and various business districts home to global companies, making the property a convenient base for corporate guests.

Long-stay room

Spanning two towers, the hotel offers 519 guestrooms, including 114 suites and 129 long-stay rooms with kitchenettes and washing machines.

The hotel also features 823m2 of meeting and event space comprising a ballroom and several multifunctional meeting rooms. Other facilities include an outdoor swimming pool, 24-hour fitness centre, spa, and three F&B venues including a rooftop bar.

TTG Conversations: Five questions with Uzaidi Udanis, chairman, Tourism Productivity Nexus

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A company’s productivity and efficiency are especially tested in challenging times, but business owners are able to improve on these aspects without incurring high costs and making large investments in cutting-edge technologies.

In this new episode of TTG Conversations: Five questions video series, Uzaidi Udanis, chairman of Tourism Productivity Nexus and president of the Malaysian Inbound Tourism Association, shares ideas on what the travel trade can do to maximise their productivity while at the same time keep costs down and stay relevant.

Western Australia to welcome interstate business travellers from mid-November

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Western Australia opens up to more Australian states; Perth, its capital, pictured

PCAAE gears up for virtual summit next month

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Photo of the day: Giving the gift of reading

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Amelia Roziman (centre, seated) with BESarawak staff outside the Batang Ai Community Library

Managing the risks of business travel and instilling confidence during Covid-19

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Since the Covid-19 outbreak, virtual work has been necessary to conduct effective business. However, with travel bubbles opening and Covid-19 testing, companies are preparing for the gradual resumption of business travel. For some organisations, it’s already arrived – either domestically, or through bilateral agreements that enable essential business to be conducted abroad, in person.

Now is the time to review existing travel risk management solutions and ensure they remain fit for purpose in a Covid-19 world; so that business opportunities are not missed and employees feel protected. Here are seven key factors to address:

1. A Moving Threshold for Essential Travel
Travel policies must be continually reviewed to align with the constantly changing landscape of Covid-19 safety risks, travel restrictions and border closures.

As we’ve seen from recent travel bubble openings and poppings, things can change quickly. This moving threshold for essential travel necessitates multiple approval points and multiple layers of risk assessment; transforming the question of essential travel from a permission-seeking process, into one where individual traveller needs and wellbeing are central.

2. Individual-based Risk Assessments
Particularly during Covid-19, businesses must understand individual risk profiles to determine travel authorisation and provide tailored support. This includes physical conditions like asthma, as well as mental health needs.

An additional challenge is to comprehend employee health risks without violating workplace privacy law; explaining why many companies turn to an independent medical assistance provider.

3. Robust Scenario Planning
With the strong potential for unexpected airspace and border closures, businesses can’t solely evaluate data at the moment of travel authorisation. Instead, they must continually track the situation; managing large amounts of intelligence to understand what’s happening at any given moment, and with absolute clarity on roles and responsibilities to ensure nothing falls through the cracks. Additionally, companies must be agile enough to quickly adapt plans real-time, as conditions change.

4. Safety at Every Touchpoint
The Covid-19 pandemic has revealed the need for intelligence across the entire supply chain of the journey. Travellers need to know that they are protected at every step – from airline, to taxi service, to hotel and beyond. Companies have an increased duty of care to demonstrate that they are continually reviewing all touchpoints; including the collection of post-trip feedback.

5. Outsourcing Travel Risk Management to the Experts
As managing corporate travel becomes ever more complex in light of Covid-19, in-house travel managers and security directors are asking for more resources and support. Many of these people don’t have experience with complex medical scenarios – certainly not an unprecedented global pandemic.

We can expect to see more outsourcing to a Travel Risk Management (TRM) provider that offers security and in-house medical expertise to support corporate travel needs in a comprehensive way, or to take on one or two critical elements.

6. A “Carrot” Approach to Compliance
Amid Covid-19, compliance is critical to protect employees. Taking a “carrot” rather than a “stick” approach can be particularly useful – encouraging travelling employees to book in-channel by offering associated travel benefits.

Premium lounge access, for example, is now even more in demand as lounges offer a well-maintained place away from the crowds. Access to a medical helpline is another “carrot” benefit, giving employees 24/7 help at their fingertips, regardless of their location.

7. Clear Communication
A Collinson survey conducted before Covid-19 found that while 50 per cent of employers have invested in medical and security assistance, 51 per cent of employees are unsure of what it offers. Now is a critical time to communicate what assistance is available, how to access it, and what’s been updated. Businesses must demonstrate their commitment to duty of care, while also instilling confidence in employees about safe travelling.

Companies that get a head start on implementing the right travel risk management strategy will be best positioned to enable the safe and confident restart of business travel – giving them assurances that their people are protected, and a role in boosting the broader travel recovery.


Todd Handcock is president Asia Pacific at Collinson, a provider of traveller experiences including medical and security assistance, and travel medical services.

He has over 25 years’ experience in managing complex businesses, supporting regional and global travel and hospitality, banking and retail clients.

Prior to joining Collinson, Handcock held senior leadership roles with Kognitiv Corporation, Williams Lea Tag and BT Global Services.

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