Grand Hyatt Singapore seeks to innovate MICE space

Grand Hyatt Singapore has unveiled its Level 2 events space, confident it will be as game-changing as its Mezza9 restaurant that gave the industry the show kitchen concept when it opened years ago.

Gone are the standard break-out rooms and the typical boxy, pillarless banquet hall. Instead, Level 2 of the hotel now features 1,000m2 of flexible space that morphs into intimate dining or conference rooms which feel more like meeting in a private Peranakan home than in a nondescript hotel space. These salons can accommodate 33 pax for boardroom meetings, 75 pax for receptions, 120 pax for private dinners or 200 pax for seminars in a theatre setting.

In addition, at the push of a button, a show kitchen and a customised stage are revealed at the 515m2 Grand Salon, showcasing live cooking and food preparation right before delegates’ eyes. The Grand Salon’s capacity is 340 pax for banquets and 700 pax for receptions.

The hotel employed Super Potato, which designed its F&B outlets, to work on the S$38 million (US$30 million) refurbishment of its Level 2 and Level 3 into cutting-edge meeting space.

“Wait till you see our Level 3,” enthused Willi Martin, area vice president of Hyatt Hotels & Resorts in South-east Asia.

The renovation of the third floor will be finalised in 3Q2014. It will incorporate high ceilings, natural daylight, integrated kitchens and loft kitchens in pre-function areas. As well, the hotel is creating a halal-certified banquet kitchen by the end of this year.

Martin said clients are now aware of the new event venues and a “high” number of events has been secured for this year, ranging from weddings to small and medium-sized social gatherings and product launches. – Raini Hamdi and Paige Lee Pei Qi

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