FOUR Seasons Singapore last week unveiled a snazzier rooftop event space with a rejuvenated pool and new bar, and two redecorated function rooms, coinciding with the hotel’s 20th anniversary.
The luxury hotel hired renowned design firm HBA/Hirsch Bedner Associates was engaged to redesign the spaces on its 20th floor.
The result is its two rooms, Windows East and Windows West, boasting floor-to-ceiling windows for natural light, chandeliers, and new wood panelling, with one room in white wood and the other in dark wood.
Both come with wide balconies and can accommodate between 50 and 60 people each, or five tables for roundtable sessions, Neha Chowdhury, sales manager, told TTGmice e-Weekly at the launch.
Four Seasons has also added a new poolside bar, an extension of its destination watering hole One-Ninety Bar by Javier de las Muelas that was opened in the hotel lobby earlier this year.
The entire revamped area holds up to 150 pax for casual receptions.
In an email interview with TTGmice e-Weekly, Austin Watkins, director of marketing, said the hotel has this year witnessed a notable rise in MICE traffic, which accounts for 20 per cent of Four Seasons Singapore’s business.
He said: “Our major source markets trend similarly to airport deplanement records, but our hotel tends to see a larger percentage of American and European clients. While China has risen in recent years, we have seen a cooling in 2014.”
Besides the rooftop events space, the hotel also has two ballrooms that can seat 320 and 150 guests respectively for roundtables. The private foyer in front of each ballroom, enclosed by doors, are a unique selling point for MICE groups, said Chowdhury.