ITB Asia inks partnership with ACTE

ITB Asia has signed an agreement with the Association of Corporate Travel Executives (ACTE), which signifies an alliance with ACTE to be ITB Asia’s 2018 Corporate Travel Association Partner.

ACTE will play a leading role in promoting ITB Asia 2018, and joins ITB Asia’s Buyers programme partners to recommend quality buyers and corporate travel managers to the show in Asia.

(From left) Messe Berlin (Singapore)’s Katrina Leung, and ACTE’s Benson Tang

In addition, ACTE will be the official partner in organising the programme for ITB Asia Business Travel Day during ITB Asia 2018. The programme will include topics such as driving change, identifying industry pain points, building solutions and best practices, attracting new talent to the travel industry and reaching consensus through open discussions, among others.

“Through this strategic alliance and partnership for ITB Asia 2018, we look to strengthen the participation numbers in our corporate sector. We believe there will be a lot of positive impact through this partnership,” said Katrina Leung, executive director of Messe Berlin (Singapore), the organiser of ITB Asia.

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