Macau clinches UFI APAC conference

Macau (pictured) will host the UFI APAC meeting next year

Macau has won hosting rights to the UFI Asia Pacific Conference 2020, which will gather over 300 exhibition leaders from different countries in Macau from March 3-6, 2020.

Macao Trade and Investment Promotion Institute (IPIM)’s spokesman said: “By hosting the conference, it will further elevate Macau’s profile and commitment to the development of the exhibition industry.

Macau (pictured) will host the UFI APAC meeting next year

“Delegates will experience firsthand the many new developments that have taken place over the last few years (that has enhanced our) capacity and accessibility for large scale MICE events. Developments like the Hong Kong-Zhuhai-Macau Bridge will improve logistics to move MICE delegations and freight items 24/7.”

IPIM attributed the success due to a collective effort made up of UFI members in Macau, and partners from the Fair & Trade Association, PCOs, official hotels and tour operators.

Currently, the organising committee is looking into trying to enrich the conference programme, for instance, by promoting and organising site visits to the conference and exhibition facilities in the Guangdong-Hong Kong-Macao Greater Bay Area (GBA).

According to a UFI statistics report, Macau is one of the youngest and smallest MICE markets in Asia, but the city has achieved the most in Asia over the past five years.

“Macau’s MICE industry has also grown and matured over this time and as such we have a more knowledgeable and active community ready to engage and support the development of the conference and exhibition market in the region.

“As a party to the Guangdong-Hong Kong-Macau GBA initiative, we are hoping to achieve greater engagement and cooperation with our neighbouring cities and regions with the goal to enhance the regions profile as a global conference and exhibition destination,” concluded the IPIM spokesman

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