Organised by Mahidol University International College (MUIC) and Thailand Incentive and Convention Association (TICA), the finals for the third annual Thailand MICE Youth Challenge was held last week on July 9.
The hybrid event at Hyatt Regency Bangkok Sukhumvit saw three teams emerge winners â€“ Illuminate from Assumption University, MICE-ing Stars from MUIC; and The New MITI from Kasetsart University.
All winning teams will be sponsored by Thailand Convention and Exhibition Bureau (TCEB) and receive support from TICA, Thai Exhibition Association, and Event Management Association as Thailandâ€™s representative teams to compete at an international MICE stage.
In total, there were 19 applicants, with 15 submitting completed proposals. The teams hailed from across the country, and the judging criteria this year also included consideration of the new normal in the sector, as well as the use of event technology.
Not only this event was organised for students but it was also organised by TCEB-MICE Student Chapter, where the organisers were a team of four senior students from MUIC.