The Asia Pacific Incentives and Meetings Event (AIME) has cancelled its 2021 event, which was scheduled to be hosted both at the Melbourne Convention and Exhibition Centre and online in March, due to Covid-19 concerns.
Matt Pearce, CEO of event organiser Talk2 Media & Events, shared that the event faced challenges brought about by international and domestic travel restrictions despite healthy interest for the event from exhibitors and buyers.
‚ÄúAs the past year has shown, it‚Äôs difficult to predict if border closures will be required to slow the spread of future outbreaks.”
However, he acknowledged that these challenges were not unique to AIME, but one of the many challenges the business events industry is currently facing.
With support from the Melbourne Convention Bureau, AIME has begun contacting attendees, including those who have already registered, to manage existing bookings and arrangements, as well as event refunds.
‚ÄúAs we navigate through these trying times, we remain optimistic that business events will adapt, innovate and emerge stronger than ever,‚ÄĚ added Pearce.
AIME‚Äôs upcoming event will take place on March 21-23, 2022, with full details to follow in the coming months.