The organiser of IT&CM China and CTW China, TTG Asia Media, has affirmed its partnership with Dragon Trail Interactive (DTI) as both parties prepare to stage the upcoming 2021 virtual edition.
Slated to take place from June 22-24, 2021, the virtual event will be powered by DTI’s The Next Travel Market (TNTM) platform.
Delegates visiting the exhibition section will be able to meet suppliers from across China and the world in the show’s first-ever 2.5D virtual environment. The English-Mandarin interface can be accessed via a PC, mobile or a WeChat mini programme, providing a single-entry access for both international and China-based delegates.
Delegates will be able to download sales resources, view product presentations, swap e-business cards, leave messages, and schedule an appointment.
Video calls and chat rooms with two-way automated translation will also be on hand to facilitate networking sessions. Each exhibitor or buyer will receive up to 24 x 20-min pre-scheduled appointment slots over three days. These appointments can be supplemented with unlimited walk-in meetings, where a buyer or seller can request for a “walk-in” without a prior appointment.
On the conference end, there will be MICE and Corporate Travel knowledge sessions helmed by industry partners, while destinations and corporate brands will also be giving updates and developments under the Brand Showcase section.
The Buyer Procurement Showcase segment also returns, which will see business, association and corporate buyers sharing their procurement requirements with relevant and interested destination and supplier leads.
All content will be made available at dedicated times from June 22, with on-demand access for all delegates until the end of the event.
After a hard day’s work, delegates will be then able to wind down by participating in interactive games, with prizes to be won. Buyer-only rewards will also be available, where buyers can stand to earn cash incentives or win prizes by completing event missions.
