EEAA to hold hybrid seminar on Global Exhibitions Day

Exhibitions its ability to expand marketplaces by bringing buyers and sellers together and offering a platform for launching innovation and new product

How exhibitions drive economic recovery by enabling growth and recovery is the key theme for this year’s Global Exhibitions Day (#GED21; June 2, 2021), which will be marked by a hybrid seminar organised by the Exhibition and Event Association of Australasia (EEAA).

After the success of #GED2020 in which an online webinar attracted over 800 people from Australia and internationally, this year’s event will be hybrid, with a welcomed return to in-person element for those who can attend, at International Convention Centre Sydney.

Exhibitions bring buyers and sellers together and offer a platform for launching new products

The seminar will feature leading thinkers in the sector and offer a local and international perspective and experiences. Delegates will hear from the likes of individuals such as ASM Global’s (Asia Pacific) chairman and chief executive Harvey Lister; Adelaide Convention Centre’s general manager Simon Burgess; and Chris Kilbee, executive director, ASEAN, at Informa Markets.

Claudia Sagripanti, EEAA’s chief executive said in a statement: “Exhibitions and business events are key to rebuilding economies, and we will be aiming to highlight the sector’s capability to propel the economy forward particularly at this time.

“We will be showcasing the power of exhibitions and why a focus the work of the sector should be a top priority for business and governments in the current climate.”

Just before Covid-19 happened, the business events sector contributed more than A$35 billion (US$27 billion) to Australia’s GDP, derived from over 430,000 events annually, and employed more than 229,000 people.

Global Exhibitions Day is an annual world-wide campaign that was established by UFI, the Global Association for the Exhibition Industry and is supported by more than 40 partner associations and industry bodies from 90 countries and regions.

Sponsored Post