Taiwan External Trade Development Council (TAITRA) launches today a four-part video series to show tourism professionals and business event planners why Taiwan is one of the leading tourist and business events destinations here in Asia.
The video series, titled Travel Spark by TTG with Taiwan, will kick off with an episode that discusses how Taiwan is bringing business events back on track post-pandemic through digitalisation, sustainable development and a supportive MICE promotions authority. Cynthia Kiang, director general of the Bureau of Foreign Trade, Ministry of Economic Affairs, helms this episode as speaker.
As its name suggests, Travel Spark by TTG is a programme that aims to spark off travel and events desire and ideas, and show the travel trade audience how they and their clients, business partners and target audience can return to travel and events in this new era.
The other episodes will highlight Taiwan’s leisure appeal through the eyes of Wu Feng, a new Taiwan citizen; discuss Taiwan’s foreign relations and her status as a global hub for intellectual exchange and trade through the experiences of diplomat Michel Ching-long Lu; and the country’s green tourism efforts through two subject specialists, Monique Chen, chair of Sustainable Travel Taiwan and Victor Tao, director of Green Tourism Association of Taiwan.
A new episode will be published every Wednesday on TTG Asia Media’s YouTube channel.
