More and more travel and tourism organisations are aligning themselves with the UN Sustainable Development Goals in recent years, particularly in Singapore, observes Nisha Abu Bakar, co-founder of World Women Tourism and a veteran strategist, practitioner, academic and corporate trainer in the industry.
In this episode of TTG Conversations: Five Questions, Nisha counts the various sustainability initiatives undertaken by Singapore government agencies, Singapore Tourism Board, Singapore Association of Convention & Exhibition Organisers & Suppliers, Sentosa Development Corporation, and more as examples of how sustainability promises are translating to actual actions.
She also discusses the need for public-private sector collaboration and top-level funding for a successful destination-wide sustainability strategy, the importance of communicating sustainable actions consciously to avoid greenwashing, training opportunities for sustainability goals, and a recommended approach to getting started on sustainability initiatives.