Koelnmesse teams up with Asset World Corporation

From left: Koelnmesse's Mathias_Kueppe; Department of International Trade Promotion's Arada Fuangtong; Thai Chamber of Commerce's Sanan Angubolkul

Event organiser Koelnmesse has established an alliance with Asset World Corporation Public Company Limited (AWC), an integrated lifestyle real estate group in Thailand.

This move will boost the status of the inaugural THAIFEX – HOREC Asia event to that of a premier platform for the Hotel, Restaurant, and Catering (HoReCa) industry in the region.

From left: Koelnmesse’s Mathias_Kueppe; Department of International Trade Promotion’s Arada Fuangtong; Thai Chamber of Commerce’s Sanan Angubolkul

AWC boasts a portfolio featuring 22 luxury and business events hotels such as Marriott and Sheraton, along with prime commercial properties like AEC Food Wholesale Pratunam, located in the heart of bustling Bangkok. The inclusion of AWC in THAIFEX – HOREC Asia 2024 promises new avenues for networking, heightened brand recognition, and substantial business growth opportunities.

THAIFEX – HOREC Asia will make its global debut from March 6-8, 2024, at the IMPACT Muang Thong Thani venue in Bangkok.

THAIFEX – HOREC Asia has also bolstered its Hosted Buyer Programme by garnering the support of industry players, including Dusit International, Minor Hotels, and Centara. This curated programme anticipates participation from 500 hosted buyers, facilitating in-person meetings to forge valuable connections and partnerships between top-quality buyers and international exhibitors.

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