Eventbrite, a global ticketing and event technology platform that powers millions of events, has added Hong Kong to its global presence and brought with it a raft of new features designed to empower local event creators.
The localised platform atÂ eventbrite.hkÂ will be one of the first in Asia to benefit from Eventbriteâ€™s Publish To Facebook feature â€“ an integration allowing event-goers to purchase tickets directly through Facebook â€“ alongside payment processing in Hong Kong dollars, curated local content and seamless native checkout.
The companyâ€™s launch in Hong Kong is further bolstered by a landmark partnership between Eventbrite and Louis Vuitton Hong Kong, which saw Eventbrite power ticket sales for Louis Vuittonâ€™s recent Objets Nomades showcase at Tai Kwun.
The launch of a localised platform in Hong Kong is the latest move in Eventbriteâ€™s Asian expansion, following the companyâ€™s debut in Singapore in February.
In a press statement, Eventbrite reported that more than 2.2 million tickets have been processed in Hong Kong since the platformâ€™s inception. The company has observed strong organic growth in health and wellness, food and wine, and music events in Hong Kong, and a generally growing local events industry that is supported by a committed community of event creators.
Eventbrite believes that its opportunity in Hong Kong is fuelled by the cityâ€™s growing appetite for live experiences. Research released by Eventbrite in conjunction with Ipsos reveals 84 per cent of Hongkongers attended an event in the past 12 months; with over one-third (37 per cent) of respondents stating they intend to increase the number of events they attend in the next year.