Tourism Vancouver has appointed a new agency, GAO Group International, to support regional sales efforts in Asia-Pacific.
GAO Group will be Tourism Vancouverâ€™s official agency offering their services to support the organisationâ€™s Asia-Pacific corporate incentive business development programmes from the company’s head office in Melbourne and their regional office in Shanghai.
GAO Groupâ€™s managing director and co-founder, Lindsay Goding will take the lead on regional sales and marketing efforts for Tourism Vancouver. He will be supported by business development managers, Daxi Zhang and Mirai Kirsanovs and an extended team in Melbourne, Shanghai and Tokyo.
The Asian meetings and incentive sector have been a valuable market for Vancouver but this new partnership will involve further expanding sales and marketing efforts in Australia, New Zealand, Japan, South Korea and South-east Asia, in addition to continued development and strengthening of existing relationships in Greater China.
Previous corporate incentive clients include Amway Japan, Cathay Life Insurance, Hunan YanDi and Usana China.